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--
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--
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Since the technical barrier to installing your website is so low, you&#8217;re free [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/top-mistakes-to-avoid-getting-started-wordpress/\">How to Avoid These Top 8 Mistakes When Getting Started With WordPress</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Tom Ewer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13350:\"<p>With WordPress’ famous five minute install, it’s tempting to rush in and start your website straight away without a second thought; but without a little bit of planning, you may find yourself subject to some costly mistakes as you get up and running.</p>\n<p><span id=\"more-399352\"></span></p>\n<p>Since the technical barrier to installing your website is so low, you&#8217;re free to spend more time learning about why and how to run your website to avoid paying dearly down the line.</p>\n<p>In this post, you’ll learn the eight top mistakes and how to avoid them before you click <em>Install</em> on your new WordPress site.</p>\n<h2>Mistake 1: Ignoring Free Educational Resources</h2>\n<p>One of the reasons WordPress has maintained its popularity is due to the sheer amount of free and widely available support on any variety of topics from &#8216;beginner blogger&#8217; to &#8216;advanced developer&#8217;.</p>\n<p>And while the WordPress community is home to an incredible support network, it&#8217;s arguably better to avoid trouble in the first place by getting your technical knowledge of the platform up to an elementary standard at minimum.</p>\n<h3>How to Avoid This Mistake</h3>\n<p>It’s simple – take advantage of the educational resources available to you! Here are a few of our favorites:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li><a href=\"https://theme-fusion.com/getting-started-with-wordpress/\" target=\"_blank\">Our very own <em>Getting Started With WordPress</em> Series</a></li>\n<li><a href=\"https://codex.wordpress.org/New_To_WordPress_-_Where_to_Start%20\" target=\"_blank\">WordPress Codex: Getting Started</a></li>\n<li><a href=\"http://www.wpbeginner.com/category/wp-tutorials/\" target=\"_blank\">WordPress Beginner Tutorials</a></li>\n<li><a href=\"https://www.siteground.com/tutorials/wordpress/\" target=\"_blank\">SiteGround’s WordPress Tutorials</a></li>\n<li><a href=\"https://ithemes.com/tutorial/category/wordpress-101/%20\" target=\"_blank\">iThemes WordPress 101</a></li>\n</ol>\n</div>\n<p>The above list is a mere scratching of the surface – <a href=\"https://premium.wpmudev.org/blog/learn-wordpress-resources/\" target=\"_blank\">you can go much further</a>.</p>\n<h2>Mistake 2: Using Insecure Login Credentials</h2>\n<p>While there are many <a href=\"https://wordpress.org/plugins/search.php?q=security\" target=\"_blank\">WordPress security plugins</a> to help you make doubly ensure that your dashboard is safe, the true guardians are your username and password.</p>\n<figure><img class=\"wp-image-399370\" src=\"https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-login-screen-1024x594.png\" alt=\"WordPress login screenshot.\" width=\"633\" height=\"367\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-login-screen-1024x594.png 1024w, https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-login-screen-300x174.png 300w, https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-login-screen-768x445.png 768w, https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-login-screen.png 1504w\" sizes=\"(max-width: 633px) 100vw, 633px\" /></figure>\n<p>Using the default <em>admin </em>username coupled with a weak password could spell disaster; enabling hacker bots to gain access to your site and wreak havoc.</p>\n<h3>How to Avoid This Mistake</h3>\n<p>First, try a username other than <em>admin</em>. Choose something you’ll easily remember, but that may not come so naturally to a bot trying to hack in.</p>\n<p>Secondly, feel free to take advantage of the password generator that comes installed with WordPress. Not comfortable using a password that you have to store somewhere? Check out <a href=\"https://xkcd.com/936/\" target=\"_blank\">XKCD&#8217;s post on simple, secure passwords</a>.</p>\n<h2>Mistake 3: Keeping the Default Permalink Structure</h2>\n<p>The default permalinks provided by WordPress won&#8217;t necessarily be right for you. And because permalinks can impact your Search Engine Optimization (SEO) rankings and the usability of your site, they&#8217;re worth thinking about!</p>\n<p>Permalinks, when structured well, don’t simply provide useful information about what information can be found in the post (therefore helping SEO) – they can be used as easy to memorize bookmarks later.</p>\n<p>What’s easier to remember later? This&#8230;</p><pre class=\"crayon-plain-tag\">/2008/02/03/this-was-the-entire-title-name-with-all-the-words/</pre><p>&#8230;or&#8230;</p><pre class=\"crayon-plain-tag\">/simple-title/</pre><p>Furthermore, permalinks displayed within the search results and in the browser address bar can give the reader a clue as to what they will read before your site even loads.</p>\n<p>The worst part is, once Google has indexed your site with a certain permalink structure, it can really <a href=\"https://moz.com/blog/advanced-wordpress-seo-permalink-changes-multilingual-implementation\" target=\"_blank\">hurt your rankings</a> to change it after the fact – no matter how careful you are through the process of switching to a new structure.</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Do your homework!</p>\n<p>Research the <a href=\"https://premium.wpmudev.org/blog/wordpress-permalinks/\" target=\"_blank\">best permalink structure for your needs</a> and set them according before you hit <em>Publish</em> on even a single page.</p>\n<h2>Mistake 4: Failing to Install Traffic Analytics</h2>\n<p>Analytics provide insights on your site, its audience, and how they interact with your content.</p>\n<figure><img class=\"alignnone wp-image-399374\" src=\"https://theme-fusion.com/wp-content/uploads/2016/03/google-analytics-screenshot-1024x430.png\" alt=\"Google Analytics screenshot\" width=\"633\" height=\"266\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/03/google-analytics-screenshot-1024x430.png 1024w, https://theme-fusion.com/wp-content/uploads/2016/03/google-analytics-screenshot-300x126.png 300w, https://theme-fusion.com/wp-content/uploads/2016/03/google-analytics-screenshot-768x323.png 768w\" sizes=\"(max-width: 633px) 100vw, 633px\" /></figure>\n<p>When you can see which articles are drawing your audience in and what content makes them leave, you can provide more experiences they love (and less of what they don’t). Analytics can also be used to determine <em>how</em> your users are browsing through your site, and help you figure out which are the best pages to focus conversion optimization on.</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Install <a href=\"https://analytics.google.com/\" target=\"_blank\">Google Analytics</a> as soon as your site launches! Avada makes doing so simple by providing a dedicated field in the Theme Options to which you can add your Google tracking code.</p>\n<h2>Mistake 5: Using Poor Quality Themes</h2>\n<p>A poorly written theme can impact your site’s performance and usability. Even a theme with a beautiful demo may not have the options you need, or may include unnecessary scripts or unoptimized code and images.</p>\n<p>In other words, don’t just throw the first pretty theme you find onto your site!</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Do your research for any theme that catches your interest. You can follow these steps to do your own background check:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li><strong>Search for more information about the author of the theme.</strong> Are they experienced? Have they developed other themes?</li>\n<li><strong>Read through reviews about the theme itself.</strong> Do people enjoy using it? What kind of websites does it work best for?</li>\n<li><strong>Look at the history of updates.</strong> Does it get updated to stay current with WordPress releases? How often are updates published? What kinds of features are added over time?</li>\n<li><strong>Check support capabilities.</strong> What kind of support does the developer offer? Do reviews mention top quality or poor quality support?</li>\n</ol>\n</div>\n<p><a href=\"https://premium.wpmudev.org/blog/free-wordpress-themes-how-to-choose-the-perfect-theme-for-you/\" target=\"_blank\">Check out a more detailed guide here</a>. Naturally, we think pretty highly of <a href=\"http://avada.theme-fusion.com/\" target=\"_blank\">Avada</a> <img src=\"https://s.w.org/images/core/emoji/72x72/1f609.png\" alt=\"?\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" /></p>\n<h2>Mistake 6: Not Setting Up Automated Backups</h2>\n<p>Back in the good ol&#8217; days, did you ever write a document in <a href=\"https://products.office.com/en-US/word\" target=\"_blank\">Microsoft Word</a>, only for the program to crash? That doc was gone forever and you were forced to started again.</p>\n<p>Multiply the frustration you felt tenfold and you might start getting close to understanding how terrible it is to lose your website to a technical hosting glitch or a hacker.</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Set up a backup system immediately! <a href=\"https://theme-fusion.com/need-set-wordpress-backup/\" target=\"_blank\">Here&#8217;s our tutorial</a> to show you how.</p>\n<h2>Mistake 7: Never Updating WordPress</h2>\n<p>It’s easy to ignore the update notifications for WordPress, or even fear them due to a misunderstanding of what might happen when you update.</p>\n<div id=\"attachment_399354\" style=\"width: 643px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-399354\" src=\"https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-updates.png\" alt=\"WordPress Updates Screenshot\" width=\"633\" height=\"169\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-updates.png 915w, https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-updates-300x80.png 300w, https://theme-fusion.com/wp-content/uploads/2016/03/wordpress-updates-768x206.png 768w\" sizes=\"(max-width: 633px) 100vw, 633px\" /><p class=\"wp-caption-text\">There&#8217;s nothing to fear about keeping your plugins up to date.</p></div>\n<p>You must learn to face your fears and keep WordPress updated! Keeping your WordPress installation up to date is important for a few reasons:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>WordPress develops updates to fix security bugs.</li>\n<li>WordPress updates include better features.</li>\n<li>Keeping all of your plugins and themes up to date with WordPress helps ensure that everything will continue to run smoothly and safely.</li>\n</ol>\n</div>\n<p>A great example of this is Avada. We continually send updates to bring you stronger and better tools with Avada, but some of those features can only be used with the current version of WordPress!</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Squish those notifications by using the automatic updater for WordPress through the <em>Updates</em> page. Alternatively, you can <a href=\"http://www.wpbeginner.com/plugins/how-to-enable-automatic-updates-for-wordpress-plugins/\" target=\"_blank\">setup automatic updates</a> for 3rd party plugins and for the Avada theme, <a href=\"https://theme-fusion.com/avada-doc/getting-started/how-to-register-your-purchase/\" target=\"_blank\">register your purchase</a> to enable theme auto updates.</p>\n<h2>Mistake 8: Uploading Unoptimized Images</h2>\n<p>Poorly optimized images can put more of a strain on your site&#8217;s load speed than anything else, and you only have to consider your own browsing habits to know that a slow loading site can cause great frustration. I&#8217;m willing to bet that you&#8217;ve hit the <em>Back</em> button on a slow website on more than one occasion. Do you want visitors to do the same to your site?</p>\n<h3>How to Avoid This Mistake</h3>\n<p>Optimize all of your images! It&#8217;s far easier than you think, and you&#8217;ll be able to reduce image file size dramatically, without noticeably affecting quality.</p>\n<p>You can run all your existing images through an optimization process and set up automatic optimization for newly uploaded images. Here’s our tutorial to <a href=\"https://theme-fusion.com/wordpress-image-optimization-guide/\" target=\"_blank\">show you how</a>.</p>\n<h2>Conclusion</h2>\n<p>It may be super easy to install WordPress and get your site up and running, but don&#8217;t let that lull you into a false sense of security. You&#8217;d do well to educate yourself a little – at least enough to avoid the above eight common mistakes.</p>\n<p>Just to review, here’s how to avoid these mistakes:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>Take advantage of free educational resources.</li>\n<li>Use strong login credentials.</li>\n<li>Use the appropriate settings for your permalinks.</li>\n<li>Install Google Analytics.</li>\n<li>Choose a high-quality theme.</li>\n<li>Set up an automatic backup system.</li>\n<li>Keep your WordPress up to date.</li>\n<li>Optimize all of your images.</li>\n</ol>\n</div>\n<p>By following all of the above, you’re already ahead of the game!</p>\n<p>Have you made any mistakes with WordPress that you&#8217;d like to share so that others can avoid them? Let us know in the comments section below!</p>\n<p><em>Image Credit: <a href=\"https://pixabay.com/en/users/kpgolfpro-27707/\" target=\"_blank\">Kevin Phillips</a></em></p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/top-mistakes-to-avoid-getting-started-wordpress/\">How to Avoid These Top 8 Mistakes When Getting Started With WordPress</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://theme-fusion.com/top-mistakes-to-avoid-getting-started-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:57:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:37:\"Important Changes Coming In Avada 5.0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"http://theme-fusion.com/important-changes-coming-in-avada-5-0/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"http://theme-fusion.com/important-changes-coming-in-avada-5-0/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 02 Aug 2016 13:48:45 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:15:\"Beginners Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:7:\"Updates\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:9:\"important\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=406091\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:543:\"<p>The year of 2016 brings so much excitement for our + customer base. Avada has been the #1 selling theme for 4 years in a row with no signs of stopping. Our goal is to ensure we are leaders and innovators in this market. Avada is a digital product that deals with ever-changing web technologies. [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/important-changes-coming-in-avada-5-0/\">Important Changes Coming In Avada 5.0</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Luke\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:15602:\"<p>The year of 2016 brings so much excitement for our <strong>240,000+</strong> customer base. Avada has been the #1 selling theme for 4 years in a row with no signs of stopping. Our goal is to ensure we are leaders and innovators in this market. Avada is a digital product that deals with ever-changing web technologies. This requires ThemeFusion to make careful decisions so we can continue and move forward into the future. These decisions allow us to improve and innovate, while making sure our customer base receives the best product they possibly can. </p>\n<p><span id=\"more-406091\"></span></p>\n<p>Backwards Compatability is critically important to us. Each decision taken and executed by our team is the result of highly detailed planning to ensure that every customer can update as smoothly as possible. We do all in our power to inform our customer base of important changes that each major update brings. <a href=\"https://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> has 3 important items that vastly improve Avada, at the same time, they require our customers to be well informed about each of them. </p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 50px;margin-bottom: 20px;background-color: #dadada;height: 1px;\"></div>\n<strong>Please read below for each of the 3 important items. Each item has a section that describes the change, then a section that explains what it means for you, the customer.</strong><br />\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 20px;margin-bottom: 30px;background-color: #dadada;height: 1px;\"></div>\n<h4>1. New Token Registration For Auto Updates / Demo Importing / Plugin install &#038; Updates</h4>\n<p>In past versions of Avada, auto updates required a 3 part registration process, while demo importing and installing/updating of plugins did not require anything. However, there are a few issues with this. </p>\n<p>First, a 3 part registration process is cumbersome and only worked for auto theme updates. Second, this previous process was based off the old Envato API which is very soon coming to an end. Since the old Envato API is ending, we are required to work with the new API which has many enhancements and improvements. One of these improvements allows us to make the registration process much easier!</p>\n<p>Enter the new Envato token registration process! This process only requires one single key and is very easy to setup.</p>\n<p>The new token registration process will be required to receive auto theme updates, Avada demos, and premium plugins to install and update. Though past versions of Avada did not require you to register the product to receive the demos and plugins, Avada 5.0 will. This may seem like an unnecessary step, but in reality it&#8217;s a vast improvement and all for the better! </p>\n<p>Before you hold reservations, let me explain what this means for you, the Avada customer. The new token method allows us to control all three items <em>(auto theme updates / Avada demos / premium plugins)</em> with one token key from your Envato account. This allows us to provide you with all the necessary data from a server instead of the theme zip file.</p>\n<p>This means a drastically reduced theme zip file that will easily install without the need to bump up PHP configurations. Customers with low PHP configurations or shared servers will no longer have to login via FTP to upload the theme. </p>\n<p>In addition, this allows us to continue adding as many demos as we need, offer more plugins, reduce unnecessary bugs and more easily maintain a more efficient codebase. This is a major improvement and overall time saver!  </p>\n<p>The new registration process is done through the new Envato API via a token key. When you update to <a href=\"https://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> you will see this below on the Avada Product Registraton Tab. Simply click on the instruction toggle box to view information on how to get your token key.  Once registration is complete, all Avada demos can be imported and premium plugins <em>(currently Layer Slider and Revolution Slider)</em> will be able to be installed or updated.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration.jpg\" alt=\"avada_5.0_token_registration\" width=\"1266\" height=\"800\" class=\"aligncenter size-full wp-image-409229\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration-300x190.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration-768x485.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5.0_token_registration-1024x647.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h3>What Does This Mean For You?</h3>\n<p>While this is a major improvement for our customers, codebase and product, there is one thing we could not make happen. We tried everything we could and worked with Envato on trying to make it happen. However &#8230;</p>\n<p><strong>If you have already setup product registration for auto updates before, you will get an update notice in your WP admin area when Avada 5.0 is ready. However, once you are on Avada 5.0, any customer who already had product registration setup for auto updates will have to redo the product registration under the new token process.</strong> </p>\n<p>Thankfully, it&#8217;s easy and quick. After updating to 5.0, you will see the screen above and need to register the product via the new token process if you want auto updates / Avada demos / premium plugins. </p>\n<p>When Avada 5.0 releases, a full documentation post will be live in our support center. Simply go to the <a href=\"https://theme-fusion.com/support/\" target=\"_blank\">main support page</a> and enter a few keywords in the search field to find it.</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 50px;margin-bottom: 30px;background-color: #dadada;height: 1px;\"></div>\n<h4>2. Portfolio &#038; FAQ Page Templates Are Removed</h4>\n<p>Previously we had two methods to display your portfolio post types; a specific portfolio page template or the recent work element. And we had only one method to display your FAQ post types, the FAQ page template.</p>\n<p>Page templates are limiting because they do not allow you to place the corresponding post type wherever you&#8217;d like which makes it difficult to build a page with additional content. For example, you can use a <em>Portfolio 3 column page template</em>, and insert additional content on the page but the additional content will always be above the portfolio posts. The same is true for the FAQ page template. </p>\n<p>Elements <em>(shortcodes)</em> on the other hand, do not have this limitation, they are far more superior and we have chosen to only use them moving forward for our custom post types. Avada 5.0 brings a new FAQ element <em>(this has been widely requested, yay!)</em> and the recent work element has been renamed to portfolio. </p>\n<p>Our goal is to always improve, simplify and enhance Avada. In this instance simplification is necessary. We offer two methods to do the same thing, but one method <em>(elements)</em> is way more flexible. This is the reasoning behind removing all Portfolio and FAQ page templates. </p>\n<p>Instead of using page templates, you will be using the Portfolio and FAQ elements to display those post types anywhere you wish to display them. Elements are far superior than page templates because they A) can be placed anywhere on the page, even between other content, B) offer several more customization options, C) simplify the process of page building.</p>\n<p>The portfolio element gets long awaited feature additions like the load more button, infinite scroll, portfolio title display, text alignment, boxed padding and more. The FAQ element gets filter display, category selection and exclude categories. In addition every element now gets the brand new element visibility system that allows you to display exactly what you want on mobile, tablets and desktop. </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements.jpg\" alt=\"avada_5_faq_portflio_elements\" width=\"1266\" height=\"695\" class=\"aligncenter size-full wp-image-409252\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements-300x165.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements-768x422.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/07/avada_5_faq_portflio_elements-1024x562.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h3>What Does This Mean For You?</h3>\n<p>When you update to Avada 5.0, if you have a page that is using a portfolio or FAQ page template, everything will be automatically taken care of. </p>\n<p>The page template will be converted to the <em>default</em> or <em>100% width (if you had 100% width selected in fusion page options)</em> page template, and a portfolio or FAQ element will be added to it with the same options you previously had. The Fusion Page Options tab for Portfolio will be removed since it is no longer needed. All options and settings for Portfolio and FAQ elements are controlled directly in the element settings window via Fusion Builder, or globally via Fusion Theme Options.</p>\n<p>We&#8217;ve created the code to ensure the removal of these page templates and accurate conversion of your settings for any Portfolio or FAQ page template you were using. Everything is taken care of when you update to Avada 5.0.</p>\n<p>For those who use child themes and have modified these templates that will be removed in Avada 5.0, you can now modify the Portfolio or FAQ element with new hooks and also full element class replacement. Both are taken care of in our codebase.</p>\n<p>When Avada 5.0 releases, a full documentation post will be live in our support center. Simply go to the <a href=\"https://theme-fusion.com/support/\" target=\"_blank\">main support page</a> and enter a few keywords in the search field to find it.</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 50px;margin-bottom: 30px;background-color: #dadada;height: 1px;\"></div>\n<h4>3. Fusion Builder Page Conversion</h4>\n<p>Avada 5.0 includes the brand new <a href=\"https://theme-fusion.com/avada-5-0-building-the-future/\" target=\"_blank\">Fusion Builder</a>! The codebase was rebuilt from the ground up to ensure backwards compatibility, enhanced performance, ease of use, extendibility, modularity and the future. It is ridiculously fast, efficient and extremely fun to use.</p>\n<p>The new Fusion Builder is a stand-alone plugin that is included with Avada. As mentioned, it has been built for the future and will eventually be released as it&#8217;s own product to be used with any theme! With this incredible new codebase, all previous pages built with the old Fusion Builder have to be converted over to the new Fusion Builder format. </p>\n<p>Upon updating to Avada 5.0, you will be presented with a splash screen that explains the process and asks you to confirm conversion. We do not automatically convert the pages because we have also made sure that we use unique names for Avada elements to prevent conflicts with other 3rd party plugins.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion.jpg\" alt=\"avada5_fb_conversion\" width=\"1266\" height=\"1147\" class=\"aligncenter size-full wp-image-409260\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion-300x272.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion-768x696.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/07/avada5_fb_conversion-1024x928.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h3>What Does This Mean For You?</h3>\n<p>In order to achieve this, all element names that are related to Avada need to be converted to the new Fusion Builder syntax. To do so, Avada will search through your posts and pages and collect IDs of all pages using old Avada elements. Then it will create backups of those posts <em>(to ensure all your data is fully secure)</em> and convert the shortcode names to our new syntax. The process can take a little time, <em>(or more time if you have a lot of pages and posts)</em>, so please be patient and DO NOT CLOSE THE SCREEN once you&#8217;ve triggered the conversion.</p>\n<p>If you choose to not convert the shortcodes, you won&#8217;t be able to use Avada 5.0. You can simply revert to your previous theme version by deleting the contents of the new Avada folder and copying the old Avada theme folder to your server.</p>\n<p>As always and with any software, we recommend doing a full database backup before proceeding with conversion. Once converted, you will be able to fully enjoy all that Avada 5.0 offers along with the amazing new Fusion Builder.</p>\n<p>When Avada 5.0 releases, a full documentation post will be live in our support center. Simply go to the <a href=\"https://theme-fusion.com/support/\" target=\"_blank\">main support page</a> and enter a few keywords in the search field to find it.</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 50px;margin-bottom: 30px;background-color: #dadada;height: 1px;\"></div>\n<h4>Conclusion</h4>\n<p>We take immense pride in providing free updates to our <strong>240,000+</strong> customer base. In addition, we make backwards compatibility one of the most important factors in every update. We have a beta testing group of over 200+ customers who have been helping us test all of this along the way, and we do everything in our power to make the process as smooth as it can be.</p>\n<p>As always, our amazing team of experts are just a ticket away from helping answer any questions you have. We are always here to help you around the clock.</p>\n<p>We are extremely excited about this update, it is a major step forward for Avada customers and our codebase. And it&#8217;s only the beginning, a full front end experience is coming to all Avada customers along with a plethora of new products and services. The future is bright and exciting!</p>\n<p>We humbly thank you for making <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada the #1 selling theme of all time</a> on Themeforest and for giving us an overall 5 star rating for the past 4 years. This is the highest praise we could receive from you. Your dedication, loyalty and business drives us each day and we will continue to pay it back through these amazing updates and top notch customer support.</p>\n<p>We love you all, thank you!</p>\n<p>Cheers<br />\nThemeFusion Team</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/important-changes-coming-in-avada-5-0/\">Important Changes Coming In Avada 5.0</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"http://theme-fusion.com/important-changes-coming-in-avada-5-0/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"96\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:66:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"Avada 5.0 Building The Future\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"http://theme-fusion.com/avada-5-0-building-the-future/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"http://theme-fusion.com/avada-5-0-building-the-future/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 29 Jun 2016 17:43:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:9:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:14:\"Fusion Builder\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:6:\"Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:7:\"Updates\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:8:\"features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:7;a:5:{s:4:\"data\";s:14:\"fusion builder\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:8;a:5:{s:4:\"data\";s:7:\"plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=406086\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:552:\"<p>Our ambitious plans continue for 2016, the next major step is coming near and the excitement is building, literally! Avada 5.0 includes something incredible that has been worked on for a very long time and plays a vital role in site creation. The brand new Fusion Builder. We at ThemeFusion strive for simplicity in our [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-5-0-building-the-future/\">Avada 5.0 Building The Future</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Luke\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:40999:\"<p>Our ambitious plans continue for 2016, the next major step is coming near and the excitement is <strong><em>building</em></strong>, literally! <a href=\"http://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> includes something incredible that has been worked on for a very long time and plays a vital role in site creation. The brand new Fusion Builder.</p>\n<p><span id=\"more-406086\"></span></p>\n<p>We at ThemeFusion strive for simplicity in our product, yet at the same time have the continued goal of making Avada fully customizable from the ground up without having to be a web developer. A huge part of this relies on ThemeFusion&#8217;s proprietary page builder called Fusion Builder. </p>\n<p>The Fusion Builder gives you a drag and drop, WYSIWYG visual editing experience. It makes it easy to create beautiful, unique web pages or posts.</p>\n<p>Over the years we have had several feature, functionality and improvement requests for Fusion Builder from our <strong><a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">240,000+ user base</a></strong>. </p>\n<p>To make Fusion Builder into the page builder that everyone requests, and the codebase our team envisions, we were required to be build it new from the ground up. This was a decision made back in 2015 and has been worked on by a portion of our team for a long time, and now the entire team is focusing on it to ensure it&#8217;s ready for our next major update, <a href=\"http://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a>.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">We are extremely excited to bring you months and months of work that we feel has yielded the best page builder on the market!</h3>\n<p>When Fusion Builder releases with Avada 5.0, it will be its own separate plugin. First it will only be included with Avada only, but eventually it will be sold as its own stand alone product.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png\" alt=\"fusion_builder_logo\" width=\"1266\" height=\"800\" class=\"aligncenter size-full wp-image-406811\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-300x190.png 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-768x485.png 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-1024x647.png 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p><em>While we are about to enter the beta phase, please note that some images you see below may change before the final release.</em></p>\n<h4>The New Fusion Builder</h4>\n<p>The new Fusion Builder was built with performance, ease of use, extendibility and modularity in mind. This is not only a page builder, it is going to serve as the backbone of many new products. Built with backbone.js, it is ridiculously fast, efficient and extremely fun to use. </p>\n<p>Everything has been re-envisioned from top to bottom to ensure easy site building that is intuitive and extremely fast.  </p>\n<p>Oh and don&#8217;t worry, all of your previous pages and posts built with the current Fusion Builder will be converted over to the new Fusion Builder upon updating to Avada 5.0!</p>\n<p>Read below for a portion of our favorite highlights and previews of what the new Fusion Builder will include. This is only a sample of what truly lies under the hood of Fusion Builder.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Entirely Re-Built Codebase From Top To Bottom</h5>\n<p>Fusion Builder has been completely re-built from the ground up. This includes the backend code to the all important user interface. While time consuming, this has allowed us to do whatever we want with it now, and into the future. </p>\n<p>The speed at which it operates is a minimum 10x faster than its predecessor. One of the main goals for the codebase was to ensure it is built for speed, regardless of the overall page size.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1.jpg\" alt=\"fusion builder codebase\" width=\"1275\" height=\"627\" class=\"aligncenter size-full wp-image-406826\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1.jpg 1275w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1-300x148.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1-768x378.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_codebase-1-1024x504.jpg 1024w\" sizes=\"(max-width: 1275px) 100vw, 1275px\" /></a></figure>\n<p>The beneficial speed enhancements and squeaky clean codebase are highly important, but the user interface is what truly makes this into the best builder on the market. The user interface is the means by which you interact and use a digital product. It can make or break its success. </p>\n<p>Our team has spent countless hours making sure every little detail of the user interface from the overall layout, to the controls, to the option editing is perfect.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">And this is only the beginning.</h3>\n<p>The first version to release is purely a backend builder because we know that our <strong><a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">240,000+ customers</a></strong> are diverse. Many customers want backend editing only, and many want front end editing. The good news is Fusion Builder will have both!  The magical codebase that runs it was built in such a way that it&#8217;s ready for anything we throw at it. </p>\n<p>A front end version of the new Fusion Builder is already in the design phase and will quickly be in development after <a href=\"http://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> is released. In addition, Fusion Builder will not only be for Avada users, it will eventually by available for any WordPress theme.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Intuitive User Interface</h5>\n<p>The problem with most page builders is that you do not get enough room to build the page by being forced to edit within a sidebar of options, or the interface is so complicated that it takes several clicks to do one simple thing, or it is just so bad it makes you want to scream and smash your computer screen. </p>\n<p>User interfaces can make or break a product, and we spent a lot of time making sure we got ours right. Below is a quick preview of a basic layout with no content added but containers and columns. Please click to enlarge the image.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview.jpg\" alt=\"fusion_builder_preview\" width=\"1275\" height=\"627\" class=\"aligncenter size-full wp-image-406821\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview.jpg 1275w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview-300x148.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview-768x378.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_preview-1024x504.jpg 1024w\" sizes=\"(max-width: 1275px) 100vw, 1275px\" /></a></figure>\n<p>The first thing you will notice is that the new Fusion Builder looks fairly different from the old one, besides some similarities in column box controls. There is no longer a top control bar with columns / elements / pre built page tabs.  While this may make some of you surprised and ask, <em>&#8220;Why in the world did you do that?&#8221;</em>. The answer is simple, it is no longer needed!</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">The new interface allows you to add anything, anywhere, anytime.</h3>\n<p>The new interface and process allows us to do things we simply could not do before. We take usability very seriously and have come up with a new system that we feel you will absolutely love.  </p>\n<p>We&#8217;ve even created a &#8220;start&#8221; page when building a new page or post that helps you get started. Below is an example of what you will see when starting a new page or post.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page.jpg\" alt=\"fusion_builder_start_page\" width=\"1266\" height=\"675\" class=\"aligncenter size-full wp-image-406991\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page-300x160.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page-768x409.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_start_page-1024x546.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>We&#8217;ve done a lot of research and worked tirelessly on the new user interface for Fusion Builder making sure every detail is perfected for usability. Most builders, including our current Fusion Builder require you to drag and drop elements from a static top bar. They also require extra clicks to do something that can be done with less. </p>\n<p>The new Fusion Builder cuts through all these problems and provides a clean and simple interface that allows you to quickly build pages even if you&#8217;ve never used a page builder before. </p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">The hard work has definitely paid off with an interface that allows you to add anything, anywhere at anytime while building your page.</h3>\n<p>The below screenshot shows you a quick glimpse into this process.  It is a column box in the middle of an entire page layout. Yet you can quickly see that you can easily add a new element, entire container or set of columns anywhere you are at on the page. This is a major time saver and will change the way you view Fusion Builder. </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface.jpg\" alt=\"fusion_builder_interface\" width=\"1266\" height=\"767\" class=\"aligncenter size-full wp-image-406837\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface-300x182.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface-768x465.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_interface-1024x620.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>The areas you see for <em>+ Container</em>, <em>+ Column</em> and <em>+ Elements</em> are activation buttons that bring up modal windows for you to quickly select the item you wish to insert. </p>\n<p>For example, when you click <em>+ Element</em> you are presented with a popup window to choose any pre-built element or any custom element you have created <em>(we will get into custom content later)</em>.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview.jpg\" alt=\"fusion_builder_element_preview\" width=\"1266\" height=\"895\" class=\"aligncenter size-full wp-image-406845\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview-300x212.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview-768x543.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_element_preview-1024x724.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>It&#8217;s important to note that the we are now calling <em>full width containers</em> only <em>containers</em>, however they still act as they always have. This was a simple name change we felt was needed.  With the way the new Fusion Builder works, it is always necessary for content to go inside of a container. </p>\n<p>The process of building a page is <em>Containers > Columns > Elements</em> &#8230; you add containers first, then inside of containers go columns and inside of columns go elements (shortcodes).  This is the process for page building and the proper way to do it so it can be used with any theme in the future. The user interface is built in such a way that makes this process easy and fullproof!</p>\n<p>This is just a taste of the new user interface and only shows you a glimpse of what can be done. You really only truly understand the benefits of it once you start to use it, and we are extremely excited for when that time comes. </p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Fusion Builder Library &#038; Custom Content</h5>\n<p>One of our top feature requests over the past 2 years has been the ability to save your own custom content. The new Fusion Builder will not disappoint in this area. We&#8217;ve added an entire &#8220;Library&#8221; section that allows you to manage all types of saved content.  As you can see below, the Library button is always visible in the main control bar that sits above all content.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button.jpg\" alt=\"fusion_builder_library_button\" width=\"1266\" height=\"157\" class=\"aligncenter size-full wp-image-406995\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button-300x37.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button-768x95.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_button-1024x127.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>When the Library button is clicked, it opens up a popup window that holds all various types of custom and pre-built content. The pre-built content is made up of our Avada demo pages <em>(yes you can import individual pages from each demo which we will get into later!)</em>, the custom content is any content you save in your own layouts.</p>\n<p>The Library function allows you to save any type of custom content such as entire page layouts, containers, columns or elements. Every item you see on the page has a save icon to click. Once the saved icon is clicked, you name it and it is added into the library. </p>\n<p>Anything in the Library can be easily reused at anytime. Below is a screenshot of the Library window with custom containers we have saved.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1.jpg\" alt=\"fusion_builder_library_containers\" width=\"1266\" height=\"541\" class=\"aligncenter size-full wp-image-407063\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1-300x128.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1-768x328.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_containers-1-1024x438.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>As you can see, the Library is organized into various sections through a main tab control bar up top. This control bar is familiar and used throughout the new Fusion Builder for a consistent user experience. </p>\n<p>Another important feature to note is when you save your own page template, we provide you with options to manage them by editing or deleting the template. That alone is a great feature, but we also provide options for how the template loads on the page. </p>\n<p>Often times you may already have a page started but want to add a different custom template you have created to save time. Fusion Builder allows you to choose how the content is added to the page by giving you 3 options; Replace All Content, Insert Above Current Content and Insert Below Current Content. The below screenshot shows you these options.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading.jpg\" alt=\"fusion_builder_template_loading\" width=\"1266\" height=\"303\" class=\"aligncenter size-full wp-image-407025\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading-300x72.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading-768x184.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_template_loading-1024x245.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>The library is perfectly organized to match the overall functionality of the Fusion Builder. The process of how this works is exciting and truly changes how you will use Fusion Builder to create pages and posts. </p>\n<p>This extremely important feature will give you tons of time back since you can save any type of content you build, and reuse it at anytime. </p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Sharing is Caring</h5>\n<p>With the amazing tools the new Fusion Builder offers, we believe content created with it should easily be able to be shared between customers, clients, etc. The Library saves all your custom content into corresponding sections, and we&#8217;ve built an import/export feature that allows you to export all of your saved content, and then import it in another installation.</p>\n<p>Not only can you export the content, you can export each type of custom content individually. For example, if you only need to export your saved containers, you can export your saved containers and share that with someone else. Or if you wish, you can export everything at once.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1.jpg\" alt=\"fusion_builder_shareing\" width=\"1266\" height=\"348\" class=\"aligncenter size-full wp-image-407004\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1-300x82.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1-768x211.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_shareing-1-1024x281.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>Building custom content through containers, columns, elements or entire pages and being able to share that content with other users is a big advancement for all Fusion Builder customers.  The possibilities are endless.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Main Control Bar Is Always Visible</h5>\n<p>We&#8217;ve mentioned the top control bar has had a drastic design change, there are no longer different tabbed sections with column, elements, etc to drag and drop onto the page. </p>\n<p>The new control bar is much smaller, yet does so much more. Due to this change, the main control bar can be constantly fixed on the screen so it&#8217;s always visible no matter if you are at the top, middle or bottom of the page. </p>\n<p>This allows you to always have the main controls to use directly in front of you which eliminates the need to scroll back up top to do an action. This is a major time saver.</p>\n<p>The screenshot below shows this in action. Take a look on the right side for the browser scrollbar. This is a very large layout and the current location is halfway down the page, yet the main control bar sticks to the top of the screen so you can always access it.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar.jpg\" alt=\"fusion_builder_sticky_control_bar\" width=\"1266\" height=\"652\" class=\"aligncenter size-full wp-image-407007\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar-300x155.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar-768x396.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_sticky_control_bar-1024x527.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>The main control bar is special in what it allows you to do. First off the builder page is always active, but has controls to access the library, collapse all sections at once, add custom css to the page, save the entire page as a template, delete all content, and control history states. All of this is uniquely setup in one single bar that allows you to quickly use each feature.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">History State Control</h5>\n<p>While we&#8217;re talking about the main control bar, one of the most useful features on it is the &#8220;History States&#8221; icon.  In most builders, you can go back or forth in your history states one at a time with a back arrow or a forward arrow.  The new Fusion Builder has one history button that shows you a dropdown list of your last 30 actions so you can quickly jump back several states with one click. </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history.jpg\" alt=\"fusion_builder_history\" width=\"1266\" height=\"450\" class=\"aligncenter size-full wp-image-407009\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history-300x107.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history-768x273.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_history-1024x364.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>This addition allows you to not only go back in time, but leap back in time with a single click. the history state icon opens a dropdown box on hover and shows you the names of each action taken, so you can quickly and easily identify what state you need to return to. It&#8217;s awesome!</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Custom CSS Per Page</h5>\n<p>A big request from our customer base has been to provide them with a way to insert custom CSS per page. Fusion Theme Options has a custom CSS field that will apply globally to every page or post, but the new Fusion Builder has a feature that allows you to apply CSS to a specific page only. Here is an example of what you will see.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field.jpg\" alt=\"fusion_builder_css_field\" width=\"1266\" height=\"642\" class=\"aligncenter size-full wp-image-407020\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field-300x152.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field-768x389.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_css_field-1024x519.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>The main control bar has an icon that toggles the entire css field up and down. Any CSS entered into this field will only apply to that one page. It is always accessible with the sticky control bar and when you save a page template, the CSS will be saved with it. </p>\n<p>Since the CSS is saved with the page template, it will also be imported to new pages when you start from a custom page template. If the page already has custom CSS, then the new CSS is appended to the existing CSS when you load a custom template on it.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Import Any Page From Any Demo</h5>\n<p>Yes you read that correctly! The new Fusion Builder allows you to import any single page from any Avada demo with just a few clicks. We are often asked by our customer base something like this &#8230; </p>\n<p><em>&#8220;How do I use the Travel demo, but with the Cafe demo Contact us page?&#8221;</em>.  </p>\n<p>Well, now you can very easily!  Everything is saved and managed in the Fusion Builder Library, and for Avada users this also means single pages from all Avada demos. </p>\n<p>Simply open the Library window and select the Demo tab, find the demo you want from the dropdown menu, and you will be presented with a full list of each page that demo contains. Find the page you want and click the load button &#8230; voila! Below shows you an example of the demo section in the Library window.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos.jpg\" alt=\"fusion_builder_library_demos\" width=\"1266\" height=\"675\" class=\"aligncenter size-full wp-image-406997\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos-300x160.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos-768x409.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_library_demos-1024x546.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">This is a very cool feature and makes it easy to mix and match any Avada demo layouts.</h3>\n<p>If you want the full demo with all the pages, posts, fusion theme options, fusion page options, widgets, post types, etc (everything!) you will need to import the full demo from our Avada > Demos section.  However, if you only need a single page from any of the demos, Fusion Builder is the way to go. </p>\n<p>It is important to note that when you import a single page from a demo through the Fusion Builder, it gives you the page layout, page template from the page attributes box, fusion page options and image placeholders for the images. </p>\n<p>This is done for technical and usability reasons. For example, Fusion Theme Options cannot import for a single page or those options would be applied to your entire site and override your current theme options.  </p>\n<p>The purpose of the single demo page import is to get the layout structure, along with page template and Fusion page Options. The purpose of importing a full demo from Avada > Demos is to get everything.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Nested Columns</h5>\n<p>Did someone say &#8220;nested columns&#8221;?  Yes that&#8217;s right, we did. Nested columns have been a big request from the designers who use Avada. Nested columns allow you to insert more columns inside of other columns.</p>\n<p>While that may not seem important, it opens up an entirely new world of design opportunities for page creation. For example, you can now have a 1/3 column on the left, a 2/3 column on the right that has a nested set of columns inside. This allows you to produce layouts like what you see below.  </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview.jpg\" alt=\"fusion_builder_nested_preview\" width=\"1266\" height=\"612\" class=\"aligncenter size-full wp-image-407028\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview-300x145.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview-768x371.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_preview-1024x495.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>Notice how the 1/3 column on the left goes the full height of the several columns on the right. And the columns on the right have one main 2/3 column at the top, then a set of 1/3 columns below. The possibilities with nested columns are virtually endless. By the way, that design example above is from a new Avada demo that is being created. </p>\n<p>To access the nested columns, click the <em>+ Element</em> button inside of any column, the popup window will display. At the top are 3 tabs; Elements (these are our pre-built shortcodes), Library Elements (these are your custom saved elements), and Nested Columns. The nested columns tab also shows a set of pre-built column combinations to save you time. Below is a screenshot for how they look inside the new Fusion Builder.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns.jpg\" alt=\"fusion_builder_nested_columns\" width=\"1266\" height=\"377\" class=\"aligncenter size-full wp-image-407030\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns-300x89.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns-768x229.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_nested_columns-1024x305.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h5 style=\"margin: 50px 0px 10px 0px\">More Incredible Features That Make This The Best Page Builder</h5>\n<p>We are only highlighting a few of the major features, but wanted to also give you a glimpse into many of the other amazing features that we&#8217;ve built into the new Fusion Builder.</p>\n<p>Containers can now be custom named. Simply click on the name &#8220;Containers&#8221; and you can start typing a new name directly on the page. This allows you to easily identify what that section is, which is very helpful on large pages with several containers. Each container can also be collapsed with a single click. This is extremely useful for saving screen real estate. </p>\n<p>The collapse option paired with custom container naming saves a lot of time and keeps everything organized and clean.  Oh, and the main control bar offers an option to &#8220;collapse all&#8221; containers on a single page at one time. This is extremely useful for reorganizing page content. Collapse all sections on the page, then simply drag and drop different containers into your desired place. Boom!</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names.jpg\" alt=\"fusion_builder_container_names\" width=\"2456\" height=\"177\" class=\"aligncenter size-full wp-image-407032\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names.jpg 2456w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names-300x22.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names-768x55.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_container_names-1024x74.jpg 1024w\" sizes=\"(max-width: 2456px) 100vw, 2456px\" /></a></figure>\n<p>Column resizing is no longer done with a + and &#8211; icon, just like history states, column resizing has a popup box that allows you to choose any size column we offer with a single click. There is no longer a need to click the + button several times to make a 1/6 column into a 1/1 column. Major time saver.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1.jpg\" alt=\"fusion_builder_column_resize\" width=\"1266\" height=\"400\" class=\"aligncenter size-full wp-image-407035\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1-300x95.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1-768x243.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_column_resize-1-1024x324.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>Elements that contain child elements, for example Tabs, have an entirley new user interface that is much easier to use. Each child element can now be reorganized into position via drag and drop. For example, if you have a tab element on your page and it contains 3 different tab sections, you can now easily drag and drop all 3 into your desired order.  </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg\" alt=\"fusion_builder_child_element\" width=\"1266\" height=\"483\" class=\"aligncenter size-full wp-image-407037\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-300x114.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-768x293.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-1024x391.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>And each child element is custom named based off the content you enter, so it&#8217;s very easy to know which child element it is. This new feature applies to any element that offers child items (tabs, content boxes, toggles, checklist, counter circles &#038; boxes, etc.)</p>\n<p>In addition, we now offer full sets of pre-built column combinations when adding both containers and columns to the page, including nested columns. Avada allows for up to 6 columns, so the pre-built column combinations are a big time saver when building your page. Simply click <em>+ Container</em> or <em>+ Column</em> buttons and you are presented with pre-built column combinations and your custom saved combinations to quickly insert with a single click.  </p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos.jpg\" alt=\"fusion_builder_col_combos\" width=\"1266\" height=\"990\" class=\"aligncenter size-full wp-image-407039\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos-300x235.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos-768x601.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_col_combos-1024x801.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>The new Fusion Builder comes with a set of global options that allow you to enable or disable any element. If you are not using the toggle element, simply disable it and it is gone. These global options also hold the import and export feature for all your custom content. </p>\n<p>Lastly a huge request has been to allow Fusion Builder to be used on custom post types. In the global settings area, you can easily enable or disable Fusion Builder for any registered post type. Each post type will get a check box to click so you can quickly manage if the Fusion Builder is used on them or not.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type.jpg\" alt=\"fusion_builder_post-type\" width=\"1266\" height=\"151\" class=\"aligncenter size-full wp-image-407040\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type-300x36.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type-768x92.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_post-type-1024x122.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>There are many more things that make the new Fusion Builder simply amazing, and we are extremely excited to bring this new product to our Avada customers first, then to the rest of the theme market.</p>\n<h5 style=\"margin: 50px 0px 10px 0px\">Future Plans for Fusion Builder</h5>\n<p>Fusion Builder 1.0 is simply the beginning of an amazing product that is going to continue and get better and better.  One of our main goals was to create it in such a way that it&#8217;s modular and extendible. </p>\n<p>There will be entire sets of add ons that you can use with Fusion Builder. We are already working with 3rd party developers to start and build an add on library. While this may take time, and only come to fruition once Fusion Builder is released as a stand alone product, the benefit for what this will do for our customers is simply amazing.</p>\n<p>Any developer who wishes to take part in the major Avada ecosystem will now be able to by creating new add ons for the Fusion Builder. The possibilities are endless.</p>\n<p>Future plans for Fusion Builder are solidified. The initial release is for our Avada customers, but that is only the beginning and our team is thrilled and extremely excited about continued development of this product.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome.jpg\"><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome.jpg\" alt=\"fusion_builder_welcome\" width=\"1266\" height=\"1079\" class=\"aligncenter size-full wp-image-407043\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome-300x256.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome-768x655.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_welcome-1024x873.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<h4>Conclusion</h4>\n<p><a href=\"http://avada.theme-fusion.com/whats-new-in-4-0/\" target=\"_blank\">Avada 4.0</a> brought us the new Fusion Theme Options Panel with a user interface that our customers love and saves a lot of time while building a site. <a href=\"http://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> that includes the new Fusion Builder shines in this area as well and makes everything easier, faster and more efficient. </p>\n<p>We&#8217;re very excited to be bringing you the new Fusion Builder, it contains months and months of development, blood sweat and tears. But the new Fusion Builder is not all, <a href=\"http://theme-fusion.com/avada-5-0-landing-soon/\" target=\"_blank\">Avada 5.0</a> includes several other features and improvements that make your life easier.  And this truly is only the beginning.</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-5-0-building-the-future/\">Avada 5.0 Building The Future</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"http://theme-fusion.com/avada-5-0-building-the-future/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:3:\"229\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:69:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Avada 5.0 Is Landing Soon!\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:47:\"http://theme-fusion.com/avada-5-0-landing-soon/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"http://theme-fusion.com/avada-5-0-landing-soon/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 29 Jun 2016 17:43:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:10:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:14:\"Fusion Builder\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"ThemeFusion\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:6:\"Themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:7:\"Updates\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:7;a:5:{s:4:\"data\";s:20:\"avada theme features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:8;a:5:{s:4:\"data\";s:14:\"fusion builder\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:9;a:5:{s:4:\"data\";s:6:\"update\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=406754\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:511:\"<p>Avada 5.0 has an awesome ring to it, and it has been ringing in our ears for quite some time. This update includes an incredible list of new features that are not just features, they aim at making your life easier. And that is something we are extremely excited about. Avada 5.0 is a very [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-5-0-landing-soon/\">Avada 5.0 Is Landing Soon!</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Luke\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:29752:\"<p>Avada 5.0 has an awesome ring to it, and it has been ringing in our ears for quite some time. This update includes an incredible list of new features that are not just features, they aim at making your life easier. And that is something we are extremely excited about. Avada 5.0 is a very special update packed with several new features and improvements that make it the most historical update in our history of updates.</p>\n<p><span id=\"more-406754\"></span></p>\n<h4>Avada 5.0</h4>\n<p>This historical update contains many new features and improvements. We take our customer relations very serious and constantly get new feedback on various aspects of the theme.</p>\n<p>Each and every portion of feedback that comes into us is tracked and organized and plays a big part in what we release with each update. Avada 5.0 is the culmination of many things.</p>\n<p>Ultimately usability of a product is of the highest importance. <a href=\"http://avada.theme-fusion.com/whats-new-in-4-0/\" target=\"_blank\">Avada 4.0</a> brought us the new Fusion Theme Options Panel with a user interface that our customers love and saves a lot of time while building a site. That is what we consider a major usability enhancement, and we strive to continue making similar enhancements with each update.</p>\n<p>We are excited, thrilled and blessed to bring you Avada 5.0. Below are the highlights of this update, but they are only a glimpse into what Avada 5.0 really includes.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">The New Fusion Builder</h5>\n<p>This incredible update contains many new features and improvements. But high above anything else sits the brand new <a href=\"http://theme-fusion.com/avada-5-0-building-the-future/\" target=\"_blank\">Fusion Builder</a>.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png\"><img class=\"aligncenter size-full wp-image-406811\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png\" alt=\"fusion_builder_logo\" width=\"1266\" height=\"800\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo.png 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-300x190.png 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-768x485.png 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_logo-1024x647.png 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>Over the years we have had several feature, functionality and improvement requests for Fusion Builder from our <strong><a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">240,000+ user base</a></strong>.</p>\n<p>To make Fusion Builder into the page builder that everyone requests, and the codebase our team envisions, required us to <a href=\"http://theme-fusion.com/avada-5-0-building-the-future/\" target=\"_blank\">build it brand new from the ground up</a>. This was a decision made back in 2015 and has been worked on by a portion of our team for a long time, and now the entire team is focusing on it to ensure it is ready for our next major update, Avada 5.0.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">The new Fusion Builder will change your outlook on what a page builder can do.</h3>\n<p>In fact, the new Fusion Builder has so much to talk about that it needed it&#8217;s own post to show off all the bells and whistles. Check out all the details of the new Fusion Builder below.</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 40px;margin-bottom: 40px;\"></div>\n<a href=\"  http://theme-fusion.com/avada-5-0-building-the-future/  \" class=\"short-btn  large square \"  target=\"_blank\">   View The New Fusion Builder </a>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Fusion Core Codebase Clean Up</h5>\n<p>Fusion Core is our companion plugin that runs with Avada. A huge portion of Fusion Core was the Fusion Builder. However, in Avada 5.0 the new Fusion Builder has been separated out into its own individual plugin as it should be.</p>\n<p>This has allowed us to extensively clean up our Fusion Core plugin codebase. A lot of code has been removed from it making it light weight. While Fusion Core still holds features of Avada like the Fusion Slider and more, it will continue to change as our ambitious plans continue for 2016. These plans are exciting and will continue to make Avada more and more modular.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin.jpg\"><img class=\"aligncenter size-full wp-image-407079\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin.jpg\" alt=\"avada_5_plugin\" width=\"1258\" height=\"981\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin-300x234.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin-768x599.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_plugin-1024x799.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Avada Demo&#8217;s &amp; Premium Plugin Offloading</h5>\n<p>When we add new things to Avada, many factors are taken into account; usability, support, interface, customer feedback and more. As you know, Avada contains the <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">most advanced options system</a> in any theme on the market.</p>\n<p>Our options network allows you to <a href=\"http://avada.theme-fusion.com/demos/\" target=\"_blank\">build virtually any type of design</a> with one theme.</p>\n<p>Demos will continue to be added with each major update. However, each new demo that we add makes the overall Avada zip file larger. The typical hosting company only allows about an 8-10MB file to be uploaded via WP admin.</p>\n<p>We often get support requests for this issue because some of our customers cannot install Avada.zip through the WP admin because the zip file is larger than what the hosting company allows. With that being said, it can easily be installed via FTP and our team will help you do that, or you can ask you host to up the file size limit.</p>\n<p>However, we aim to please and do everything we can to avoid that scenario. This is why we built a brand new system for &#8220;demo and premium plugin offloading&#8221; via the new Envato API Token key registration. Everything will look the same once registered <em>(see the next section in regards to new registration process)</em>, but behind the scenes, the registration process has changed.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading.jpg\"><img class=\"aligncenter size-full wp-image-407089\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading.jpg\" alt=\"avada_5_demo_offloading\" width=\"1258\" height=\"735\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading-300x175.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading-768x449.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demo_offloading-1024x598.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>In Avada 5.0, we&#8217;ve built a new system based off the new Envato API that allows any demo we create to be installed outside of the theme zip via our own server. So instead of including all the demo content inside the Avada zip file, we keep it on our server. In addition, the two premium plugin we include (Slider Revolution and Layer Slider) will work with this new system.</p>\n<p>When you click to install a demo or install/update a plugin, it pulls all the content from our server and installs it on yours. Not only does this bring the size down of the theme zip fie which will help a lot of customers, it is also faster, more efficient and allows for easier future maintenance.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">With demo offloading, the Avada zip file has dropped more than 75% in overall size.</h3>\n<p>To allow demos and plugins to be offloaded requires a token key from the new Envato API, which leads us to the next item.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Envato Token Registration For Auto Updates &amp; Demo OffLoading</h5>\n<p>Currently we offer auto updates which requires a Themeforest username, purchase code and API key. This is what we currently consider &#8220;product registration&#8221; and it is based off the previous Envato API which involved 3 steps. This was required back before the new Envato API was made and it looked like this:</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration.jpg\"><img class=\"aligncenter size-full wp-image-407087\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration.jpg\" alt=\"avada_old_registration\" width=\"1258\" height=\"221\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration-300x53.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration-768x135.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_old_registration-1024x180.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>Recently Envato has updated their API which has very nice improvements. The improvements allow theme authors much easier ways to implement auto updates so we have taken advantage of this and added token registration.</p>\n<p>Token registration simply requires one field (not 3) and is much easier to setup. It is based off the new Envato API and allows for a faster, more reliable setup.</p>\n<p>To generate a token, you simply have to log into your Themeforest account, click the link we provide you and generate a token key. Then copy and paste the token key into the field and voila, all is done!</p>\n<p>Once you have setup your token, you have access to auto updates and demo offloading. Below is how the new registration field via token implementation looks.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1.jpg\"><img class=\"aligncenter size-full wp-image-407125\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1.jpg\" alt=\"avada_new_token_registration\" width=\"1258\" height=\"199\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1-300x47.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1-768x121.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_new_token_registration-1-1024x162.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>One field with one token, takes care of both the demo installation and the auto update. Its a beautiful, simple thing. The only bad news we have is that anyone who previously registered via our old method, now has to re-register via the token method. But we assure you, this is an advancement.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">This new token format is easier, more reliable and covers both product registration and demo offloading. In the end, it is for the advancement of the product and easier usability.</h3>\n<p>We tried many things to circumvent customers having to re-register and worked closely with Envato on this. Unfortunately, the new Envato API does not provide a way to move old registration to the new token format.</p>\n<p><em>What does this mean for those who already setup registration through the old method?</em></p>\n<p>Anyone who updates to Avada 5.0 and has previously registered for auto updates must setup the new token format. You will no longer see the old method, it will only display the new token format. We understand that can be frustrating for those who registered already, however we did our best to avoid it but it was simply not possible and out of our hands.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">New Visibility System for All Fusion Builder Elements</h5>\n<p>In our current version of Avada, we have some elements (full width containers <em>&#8220;now only called Containers&#8221;</em>, columns and image frames) that have a &#8220;hide on mobile option&#8221;. While this is useful, it is incomplete. Avada 5.0 brings a full visibility system that takes everything to the next level.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">Every element you can use with Fusion Builder now has &#8220;visibility options&#8221; that include 3 settings; mobile, tablet, desktop.</h3>\n<p>This system allows you to control what your viewers see on any screen. For example, on desktop you may have a lot of content to show in tabs, but on tablets and mobile it takes up to much room. You can now select to show the full set of tabs on desktop, and then show shortened versions of them on tablets and mobile.</p>\n<p>Below is what you will see for every Fusion Builder element.</p>\n<p><strong> <em>EDIT: due to development changes, the options are now called small screen / medium screen / large screen</em></strong>.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility.jpg\"><img class=\"aligncenter size-full wp-image-407094\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility.jpg\" alt=\"avada_5_visibility\" width=\"1258\" height=\"152\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility-300x36.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility-768x93.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_visibility-1024x124.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>As you can see, there are 3 options and each one acts like a toggle. In the above example, this content is set to show on tablets and desktop, but is hidden on mobile.</p>\n<p>Every element can be hidden or changed to display exactly how you want it on mobile phones, tablets and desktop. This visibility system opens up incredible possibilities for how you display your content to your viewers.</p>\n<p>In addition, we will be adding new breakpoints to determine when mobile and tablets should break <em>(more on that later!)</em>. In theory, the possibilities are endless!</p>\n<h5 style=\"margin: 25px 0px 10px 0px;\">Advanced Option Network Correlation</h5>\n<p>This title may not be obvious as to what it means when you first read it, but we are very excited about it!</p>\n<p>Avada has the <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">most advanced options system</a> in any theme on the market. It consists of Fusion Theme Options, Fusion Page Options and Fusion Builder Options. All of these options work together to allow you to build unique, professional sites.</p>\n<p>As you know, Fusion Theme Options are global options, meaning they affect every thing throughout your site. However, Fusion Page Options and Fusion Builder Options override the Fusion Theme Options on a per page or per element basis.</p>\n<p>This concept we built allows ultimate flexibility in page creation. For example, you may want all your buttons to be square and blue throughout your site, yet one page needs a special button that is round and red to grab the users attention. Our advanced options network allows you to easily to that with globals vs overrides.</p>\n<p>However, since the options network consist of globals vs overrides, it&#8217;s vital to know what is set for globals. What we&#8217;ve done in Avada 5.0 is made it clear what is currently set in the global Fusion Theme Options so you always know when building a page.</p>\n<p>This is what we call option correlation and it is built into each description that offers both a theme or page option, or theme and Fusion Builder option. Below is what it looks like.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1.jpg\"><img class=\"aligncenter size-full wp-image-407098\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1.jpg\" alt=\"avada_5_option_correlation\" width=\"1258\" height=\"289\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1-300x69.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1-768x176.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_option_correlation-1-1024x235.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>In the above example we used button size and button span options from Fusion Builder. As you can see in the description, <em>button size is set to Large</em> and <em>button span is set to No</em>. Those are the options that are set globally in Fusion Theme Options, and they link directly to the exact panel in Theme Options in case you want to change them quickly. However the choices made in Fusion Builder are button medium and span yes so they override the Fusion Theme Options.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">This small but important change will save you a lot of time and effort, and make option selection even easier.</h3>\n<p>Previously to figure out what was set globally, you had to navigate away from the page, go to Fusion Theme Options panel, find the right area and change it.</p>\n<p>Now in Avada 5.0, the global settings from Fusion Theme Options are displayed in the description of each option. This basic concept is a real advancement in Avada that will help you better understand the options network and save you a lot of time.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Save / Manage / Import / Export Custom Color Schemes</h5>\n<p>In Fusion Theme Options there is a general &#8220;Color&#8221; tab that has pre-defined color skins. Often times customers start off with one but have to change several color settings to get their colors exactly how they want them. All of that is a normal part of building your website.</p>\n<p>However currently there is no way to save your own color scheme unless you back up your entire theme options panel.</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">Avada 5.0 includes a proprietary system that allows you to save, update, delete, import or export your current color scheme.</h3>\n<p>The color scheme is basically any color option that is within Fusion Theme Options. Colors play an extremely important role in how your site looks. Being able to fully manage your own custom color schemes is a major step forward in option management.</p>\n<p>Check out how this new system works below.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes.jpg\"><img class=\"aligncenter size-full wp-image-407101\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes.jpg\" alt=\"avada_5_custom_schemes\" width=\"1258\" height=\"365\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes-300x87.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes-768x223.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes-1024x297.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>Each of the 5 buttons (Save, Update, Delete, Import, Export) act as toggles and will bring up a new section to complete the desired action. In this above example, we are saving the current color options as a new scheme.</p>\n<p>And custom color scheme shows up as the same icon that represents a custom color combination, but when you hover over the icon it shows you the custom name.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover.jpg\"><img class=\"aligncenter size-full wp-image-407102\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover.jpg\" alt=\"avada_5_custom_schemes_hover\" width=\"1258\" height=\"177\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover.jpg 1258w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover-300x42.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover-768x108.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_custom_schemes_hover-1024x144.jpg 1024w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" /></a></figure>\n<p>There is no limit to how many custom schemes you can have, and you can import and export so you can share them with friends and clients when needed.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">New Professionally Designed Demos To Import</h5>\n<p>What&#8217;s a new major Avada update without <a href=\"http://avada.theme-fusion.com/demos/\" target=\"_blank\">new demos</a>? We must have new demos and Avada 5.0 will not disappoint.</p>\n<p>There are several demos that are either finalized, being finalized or in the process of being built. Because of the constant flow of demo work, we cannot guarantee at this point how many will be included in Avada 5.0, however we can assure you that at least 2-3 new demos are coming, and hopefully more.</p>\n<p>These demos are like all other demos, <a href=\"http://avada.theme-fusion.com/demos/\" target=\"_blank\">professionally made by designers</a> using our <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">advanced options network</a>.</p>\n<p>We put a high importance on demos and have a constant flow of them being made because they truly show the power of Avada.</p>\n<p>The varying designs we offer and features each one presents shows you what can really be done with the #1 selling theme on the marketplace. In addition, they are so <a href=\"http://avada.theme-fusion.com/professional-demos/\" target=\"_blank\">easy to import</a>. We built a custom importer that imports the entire demo for you with just a few clicks.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos.jpg\"><img class=\"aligncenter size-full wp-image-407104\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos.jpg\" alt=\"avada_5_demos\" width=\"1253\" height=\"777\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos.jpg 1253w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos-300x186.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos-768x476.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_demos-1024x635.jpg 1024w\" sizes=\"(max-width: 1253px) 100vw, 1253px\" /></a></figure>\n<p>Using a pre-built demo, which is created by professional designers is an incredible way to get started in building your own site. Import a demo, then simply change out the content.</p>\n<p>At the same time, you can easily build your own site from scratch using all the features Avada includes. Avada can be what you want it to be.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Additional Features, Improvements And Enhancements</h5>\n<p>While the above items are considered major new features, there are always additional features packed into major Avada updates.</p>\n<p>We&#8217;ve started making our entire options network with the same user interface that you see in Fusion Theme Options via Avada 4.0. Although it will not be fully done in 5.0, a lot of it will be.</p>\n<p>For example, the new interface you see in Fusion Theme Options is now carried over into the new Fusion Builder options like below.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2.jpg\"><img class=\"aligncenter size-full wp-image-407146\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2.jpg\" alt=\"avada_5_ui\" width=\"1253\" height=\"623\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2.jpg 1253w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2-300x149.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2-768x382.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/avada_5_ui-2-1024x509.jpg 1024w\" sizes=\"(max-width: 1253px) 100vw, 1253px\" /></a></figure>\n<p>All Fusion Builder elements that contain child elements, for example Tabs, have an entirley new user interface that is much easier to use. Each child element can now be reorganized into position via drag and drop. For example, if you have a tab element on your page and it contains 3 different tab sections, you can now easily drag and drop all 3 into your desired order.</p>\n<figure><a href=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg\"><img class=\"aligncenter size-full wp-image-407037\" src=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg\" alt=\"fusion_builder_child_element\" width=\"1266\" height=\"483\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element.jpg 1266w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-300x114.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-768x293.jpg 768w, https://theme-fusion.com/wp-content/uploads/2016/06/fusion_builder_child_element-1024x391.jpg 1024w\" sizes=\"(max-width: 1266px) 100vw, 1266px\" /></a></figure>\n<p>And each child element is custom named based off the content you enter, so it&#8217;s very easy to know which child element it is. This new feature applies to any element that offers child items (tabs, content boxes, toggles, checklist, counter circles &amp; boxes, etc.)</p>\n<h3 style=\"font-size: 30px; line-height: 42px; font-style: italic; color: #bbbfc2; margin-bottom: 25px;\">This alone is a major time saver and quality of life improvement while using certain elements in the new Fusion Buidler.</h3>\n<p><strong>Additional features that Avada 5.0 includes are &#8230;</strong></p>\n<div class=\"shortcode-list\">\n<ul>\n<li>New theme option to set a separate color of the menu text for the sticky header</li>\n<li>Column spacing is no longer &#8220;YES or NO&#8221; but can be set with an exact pixel amount</li>\n<li>New responsive breakpoints to set pixel values for content breaking in responsive modes</li>\n<li>Popular blog shortcode now has an option for post ordering</li>\n<li>Portfolio page layouts now have options to display the portfolio title and categories</li>\n<li>Portfolio text layouts now have options to choose text alignment</li>\n<li>Portfolio text layouts with boxed mode now have full padding optons</li>\n<li>Continued and dedicated codebase refactoring</li>\n</ul>\n</div>\n<p>While all these new features are being added, our development team takes our codebase very serious. Each new update contains several areas that have been refactored so the codebase stays clean, organized, optimized and efficient.</p>\n<p>These under the hood changes are things that most customers will not notice, yet are highly important to our team because they allow us to more easily add new features, changes and future improvements.</p>\n<p>We are dedicated to making the <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">#1 selling theme</a> also the best coded theme on the marketplace.</p>\n<h5 style=\"margin: 50px 0px 10px 0px;\">Avada 5.0 Release Date &amp; Beta Testing</h5>\n<p>We like to keep our customers informed and up to date about what is going on internally and when they can expect it. At the same time, the nature of development can change at the drop of a hat so we&#8217;ve decided to not give out estimated release dates until we are in the final stages of development.</p>\n<p>We are working diligently and around the clock to get everything done, ensuring all beta items are taken care of, testing everything we can possibly test, performance test, etc.  That is our normal process for major updates.</p>\n<p>We do everything in our power to ensure a solid release, and that takes multiple rounds of beta testing. If you wish to be a best tester, please see <a href=\"https://theme-fusion.com/forums/topic/avada-beta-testing/\" target=\"_blank\">this post</a> about what is required for beta testing with us.</p>\n<h4>Conclusion</h4>\n<p>ThemeFusion is dedicated to you, our customer. Everything we do is for our customers and our product. We want to continue and push the boundaries of what a theme can do. We want to continue and offer the best support around.</p>\n<p>Our dedicated team here at ThemeFusion understands this and truly thinks with one mind and one goal. We know there is always room for improvement, and we push ourselves to the limit to bring you these improvements with each new update.</p>\n<p>We hope you enjoy it!</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-5-0-landing-soon/\">Avada 5.0 Is Landing Soon!</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"http://theme-fusion.com/avada-5-0-landing-soon/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"98\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:63:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:37:\"Avada Customer Spotlight: Simon Evans\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"http://theme-fusion.com/avada-customer-spotlight-simon-evans/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"http://theme-fusion.com/avada-customer-spotlight-simon-evans/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 27 Jun 2016 15:36:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:8:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:9:\"Community\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:18:\"Customer Spotlight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:5:\"Bikes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:6:\"design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:10:\"Little Big\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:7;a:5:{s:4:\"data\";s:11:\"Simon Evans\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=406645\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:623:\"<p>Simon Evans is a round the world cyclist who founded LittleBig in Ireland in 2013. After completing a 30,000km tour by literally circumnavigating the globe by bicycle, he returned home and put his engineering skills to use by inventing the LittleBig adaptable children’s bike. The LittleBig bikes are available through their online shop with worldwide delivery available. [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-simon-evans/\">Avada Customer Spotlight: Simon Evans</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"ThemeFusion Staff\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:1328:\"<p>Simon Evans is a round the world cyclist who founded <a href=\"http://www.littlebigbikes.com\" target=\"_blank\">LittleBig</a> in Ireland in 2013. After completing a 30,000km tour by literally circumnavigating the globe by bicycle, he returned home and put his engineering skills to use by inventing the LittleBig adaptable children’s bike.</p>\n<p><span id=\"more-406645\"></span></p>\n<p>The LittleBig bikes are available through their <a href=\"http://www.littlebigbikes.com/shop\" target=\"_blank\">online shop</a> with worldwide delivery available. Simon chose <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada</a> as his theme of choice for the LittleBig website. We caught up with him to learn more about his adventures, his bike and his love of Avada.</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 40px;margin-bottom: 40px;\"></div>\n<a href=\" http://avada.theme-fusion.com/little-big-customer-spotlight/ \" class=\"short-btn  large square \"  target=\"_blank\">   View The Customer Spotlight </a>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-simon-evans/\">Avada Customer Spotlight: Simon Evans</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"http://theme-fusion.com/avada-customer-spotlight-simon-evans/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"5\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:63:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"The Beginner’s Guide to Web Typography (And How to Apply It With Avada)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"http://theme-fusion.com/beginners-guide-web-typography-apply-avada/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"http://theme-fusion.com/beginners-guide-web-typography-apply-avada/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 14 Jun 2016 18:49:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:8:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:15:\"Beginners Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:20:\"avada theme features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:6:\"design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:16:\"design aesthetic\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:7;a:5:{s:4:\"data\";s:10:\"typography\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=405912\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:619:\"<p>We may live in an age of visual media, but I&#8217;m willing to bet that text still makes up the majority of your website&#8217;s content. What many web masters don&#8217;t appreciate is that the typography you choose can make a big difference between engaging with or turning off your readers. This is where you can make a [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/beginners-guide-web-typography-apply-avada/\">The Beginner&#8217;s Guide to Web Typography (And How to Apply It With Avada)</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"ThemeFusion Staff\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:12351:\"<p>We may live in an age of visual media, but I&#8217;m willing to bet that text still makes up the majority of your website&#8217;s content. What many web masters don&#8217;t appreciate is that the typography you choose can make a big difference between engaging with or turning off your readers.</p>\n<p><span id=\"more-405912\"></span></p>\n<p>This is where you can make a positive difference. Learning the basics of web typography and applying your newfound skills will ensure that your website&#8217;s content is attractive, accessible and engaging. It needn&#8217;t take long either.</p>\n<p>In this post, we’ll cover how to get started with web typography and accessibility, then show you how to apply what you&#8217;ve learned to your website using <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada&#8217;s</a> industry leading <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">network of options</a>.</p>\n<h2>The Difference Between Print and Web Typography</h2>\n<figure><img class=\"aligncenter size-large wp-image-398764\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/printing-press-typography-1024x617.jpg\" alt=\"The printing press\" width=\"1024\" height=\"617\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/printing-press-typography-1024x617.jpg 1024w, https://theme-fusion.com/wp-content/uploads/2016/02/printing-press-typography-300x181.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n<p>To begin your typographic education, you must first learn how typography has evolved from print into the digital age.</p>\n<p>There’s one key difference to consider, which is so simple that its implications are easily passed by in the design process:</p>\n<div class=\"shortcode-list\">\n<ul>\n<li>Print typography, once set and printed, will always look the same in production.</li>\n<li>Web typography renders differently on every screen (with differing factors such as operating systems, browsers, and widely varying screen sizes).</li>\n</ul>\n</div>\n<p>Keep in mind that when you are designing with web typography, what you see isn’t necessarily what everyone else is going to see. To truly understand how it changes, you’d need to check out your site on as many different operating systems, devices, and browsers as possible. If you do want to get into browser testing across multiple platforms, you can do so by using <a href=\"http://mashable.com/2014/02/26/browser-testing-tools/#8FyF.2zUWGq1\" target=\"_blank\">any of the browser testing tools listed here</a>.</p>\n<p>My point is, perfectionism is not the goal here. Simple, accessible typography is easier to implement than you think; you don’t need it to be ‘pixel perfect’ for your readers to readily consume your content around the world with minimal readability issues.</p>\n<h2>An Introduction to Accessibility Standards</h2>\n<p>Web accessibility is easy to forget if you do not suffer from any disabilities, but there are numerous folks out there with a range of barriers that prevent them from enjoying the web to its fullest. You can learn more about user diversity on the web at <a href=\"https://www.w3.org/WAI/intro/people-use-web/diversity\" target=\"_blank\">the W3 website</a>.</p>\n<p>The recommended rule of thumb is to assume that your readers struggle to read online text, in one way or another. Your goal is to assist them by designing your typography to meet their needs.</p>\n<p>Even for those who are not impaired, typography designed to be easy on the eye will be appreciated by all. Think about the way we use elevators – not all of us physically require the use of one, but it sure is nice to not have to walk up so many flights of stairs.</p>\n<figure><img class=\"aligncenter size-large wp-image-398767\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/staircase-with-feet-1024x683.jpeg\" alt=\"Vibrant blue stairs with feet\" width=\"1024\" height=\"683\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/staircase-with-feet-1024x683.jpeg 1024w, https://theme-fusion.com/wp-content/uploads/2016/02/staircase-with-feet-300x200.jpeg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n<p>By paying attention to typography and designing for accessibility, you reduce the chances of users distorting your website by zooming in to read it, or simply leaving in frustration.</p>\n<h2>Curating the Right Web Fonts</h2>\n<p>To be fair, becoming an expert on pairing web fonts is a skill that develops with time and practice. However, getting started doesn&#8217;t have to be difficult! Here are some basics that will help you:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>Stick to two fonts. The first is for headings, the second is for body copy. If you decide to only use one font for your site, use bolder (or lighter) versions of that font to set headings apart from the body copy.</li>\n<li>For the beginning typographer, fonts that contrast each other tend to work best. For example, choose a bold serif font for the headings, and a light sans serif font for your body copy. Here&#8217;s a short resource on the differences between <a href=\"http://www.webdesignerdepot.com/2013/03/serif-vs-sans-the-final-battle/\" target=\"_blank\">serif and sans serif</a>.</li>\n<li>Use font pairings already curated by others! There are many design inspirations available, though this one lists <a href=\"https://designschool.canva.com/blog/the-ultimate-guide-to-font-pairing/\" target=\"_blank\">a wide variety of font choices</a>.</li>\n</ol>\n</div>\n<figure><img class=\"aligncenter size-full wp-image-398759\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/font-pairing-examples.png\" alt=\"Font pairing examples\" width=\"684\" height=\"377\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/font-pairing-examples.png 684w, https://theme-fusion.com/wp-content/uploads/2016/02/font-pairing-examples-300x165.png 300w, https://theme-fusion.com/wp-content/uploads/2016/02/font-pairing-examples-128x72.png 128w\" sizes=\"(max-width: 684px) 100vw, 684px\" /></figure>\n<p>Avada allows you to use <a href=\"http://theme-fusion.com/avada-doc/options/typography-options/\" target=\"_blank\">Google Fonts</a>, <a href=\"http://theme-fusion.com/avada-doc/special-features/custom-font-museo-slab/\" target=\"_blank\">unlimited custom fonts</a>, and even <a href=\"http://www.w3schools.com/cssref/css_websafe_fonts.asp\" target=\"_blank\">standard fonts</a>. And the <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">advanced theme options</a> allows you to control all aspects of styling like font size, font family, line height, letter spacing and more so you are only limited to your imagination!</p>\n<h2>Adjusting Font Size and Spacing</h2>\n<p>Choosing the right fonts is your first step, but next you need to determine how those fonts should display.</p>\n<p>Font size is similar to how you would set your font size in a text document on your computer. However, the default for web font sizing is in pixels (px) rather than points (pt). Pixels are used to measure resolution on a screen, points are used to measure against physical media.</p>\n<p>Line height is how far away each line of text is from the next.</p>\n<p>When it comes to usability, small fonts may look beautiful aesthetically, but are difficult to read. Here are two simple guidelines to follow for optimal reading sizes:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>Even your smallest text should be <a href=\"https://www.smashingmagazine.com/2011/10/16-pixels-body-copy-anything-less-costly-mistake/\" target=\"_blank\">at least 15px</a>.</li>\n<li>Your line height should be at <a href=\"https://www.w3.org/TR/2008/REC-WCAG20-20081211/#visual-audio-contrast-visual-presentation\" target=\"_blank\">least 150% for body copy</a> (such as the content of a post or page).</li>\n</ol>\n</div>\n<p>You can adjust these settings with Avada by following the instructions <a href=\"http://theme-fusion.com/avada-doc/options/typography-options/\" target=\"_blank\">in the ‘Font Sizes’ section</a>.</p>\n<h2>Choosing High Contrast Colors</h2>\n<p>You may be noticing a trend – what works well from a purely aesthetic point of view may not be entirely functional or kind to your readers and their eyes.</p>\n<p>Subtle colors between your text and backgrounds can be beautiful, but in the end, this design decision doesn’t serve your readers well.</p>\n<p>In order to avoid this problem, do the opposite! Choose high contrast colors for your design. There are a number of initiatives to help create more accessible web design that provide tools to determine whether your colors are high contrast enough, such as this <a href=\"http://webaim.org/resources/contrastchecker/\" target=\"_blank\">Contrast Checker by WebAIM</a>.</p>\n<figure><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/color-contrast.png\" alt=\"color-contrast\" width=\"633\" height=\"420\" class=\"aligncenter size-full wp-image-405904\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/color-contrast.png 633w, https://theme-fusion.com/wp-content/uploads/2016/06/color-contrast-300x199.png 300w\" sizes=\"(max-width: 633px) 100vw, 633px\" /></figure>\n<h2>Apply This knowledge With Avada</h2>\n<p>Ready to apply this knowledge? Avada has an advanced <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">network of options</a> that includes Theme Options, Page Options and Builder Options.  Avada&#8217;s <a href=\"https://theme-fusion.com/avada-doc/options/fusion-theme-options/\" target=\"_blank\">Theme Options</a> is the section dedicated to adjusting all aspects of the typography used on your site. </p>\n<p>Theme Options are logically grouped into sections so everything is easy to find, and there is a search field that can quickly pull options up with a single keyword or two. </p>\n<p>The typography controls in Avada are out of this world. Virtually every font used on your site (Headings, body font, menus, widgets, etc) can be fully controlled using Avada, and it even shows you a live preview of the font settings while you choose them! Below is an example of the advanced typography controls in Avada.</p>\n<figure><img src=\"https://theme-fusion.com/wp-content/uploads/2016/06/theme-options-colors.jpg\" alt=\"theme-options-colors\" width=\"794\" height=\"739\" class=\"aligncenter size-full wp-image-405909\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/06/theme-options-colors.jpg 794w, https://theme-fusion.com/wp-content/uploads/2016/06/theme-options-colors-300x279.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/06/theme-options-colors-768x715.jpg 768w\" sizes=\"(max-width: 794px) 100vw, 794px\" /></figure>\n<h2>Conclusion</h2>\n<p>Don’t lose readers to poor typography; instead, use <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada</a> to take control and fine-tune your website’s typography!</p>\n<p>Let&#8217;s recap the steps we covered in this article that will help you to produce highly readable typography:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>Choose one or two contrasting fonts (ideally from Google Fonts).</li>\n<li>Set body text to around 15px and 150% line height.</li>\n<li>Choose text and background colors with high contrast.</li>\n<li>Use Avada&#8217;s <a href=\"http://avada.theme-fusion.com/avada-options/\" target=\"_blank\">advanced network of options</a> to control every portion of the typography on your site.</li>\n</ol>\n</div>\n<p>Have you taken the time to hone in your typography skills and improve the readability of your site? We’re curious to know what changes you’ve made, and how it impacted your reader’s engagement, so let us know in the comments section below!</p>\n<p><em>Image Credits: <a href=\"https://en.wikipedia.org/wiki/Letterpress_printing\" target=\"_blank\">Wikimedia Commons</a>, <a href=\"https://unsplash.com/photos/7_kRuX1hSXM\" target=\"_blank\">Lindsay Henwood</a>, <a href=\"https://unsplash.com/photos/BVyNlchWqzs\" target=\"_blank\">Amador Loureiro</a></em></p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/beginners-guide-web-typography-apply-avada/\">The Beginner&#8217;s Guide to Web Typography (And How to Apply It With Avada)</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"http://theme-fusion.com/beginners-guide-web-typography-apply-avada/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"12\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:38:\"Avada Customer Spotlight: Spohn Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"http://theme-fusion.com/avada-customer-spotlight-spohn-design-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://theme-fusion.com/avada-customer-spotlight-spohn-design-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 10 Jun 2016 17:03:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:7:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:18:\"Customer Spotlight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:6:\"design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:9:\"ron spohn\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:12:\"spohn design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:9:\"spotlight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=405715\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:640:\"<p>Spohn Design is a boutique graphic design firm. They are “print and pixel” aficionados, giving life to their customers’ visions through beautiful design, relevant technology, and engaging language. Spohn Design, along with its Principle and Creative Director Ron Spohn, use the Avada theme for their sleek, portfolio-style websites.Ron Spohn is a creative maven – specializing in [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-spohn-design-2/\">Avada Customer Spotlight: Spohn Design</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"ThemeFusion Staff\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:1361:\"<p><a href=\"http://spohndesign.com/\">Spohn Design</a> is a boutique graphic design firm. They are “print and pixel” aficionados, giving life to their customers’ visions through beautiful design, relevant technology, and engaging language.</p>\n<p><span id=\"more-405715\"></span></p>\n<p>Spohn Design, along with its Principle and Creative Director <a href=\"http://ronspohn.com/\">Ron Spohn</a>, use the <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada</a> theme for their sleek, portfolio-style websites.Ron Spohn is a creative maven – specializing in photography, cinematography, and graphic design. We caught up with Ron to learn a little more about his background, Spohn Design and how their use of the Avada theme has helped showcase their work.<br />\nLet&#8217;s meet Ron!</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 40px;margin-bottom: 40px;\"></div>\n<a href=\" http://avada.theme-fusion.com/spohn-design-customer-spotlight/ \" class=\"short-btn  large square \"  target=\"_blank\">   View The Customer Spotlight </a>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-spohn-design-2/\">Avada Customer Spotlight: Spohn Design</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"http://theme-fusion.com/avada-customer-spotlight-spohn-design-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"How to Effectively Use Images for Better Storytelling With Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"http://theme-fusion.com/images-storytelling-avada/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"http://theme-fusion.com/images-storytelling-avada/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 09 Jun 2016 18:47:42 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:6:\"Images\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:6:\"images\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=398402\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:615:\"<p>You invest a lot of time creating great content for your blog, so don’t lose the reader&#8217;s interest by publishing content with thoughtlessly scattered images (or even worse, none at all!). Capture your readers’ attention and elicit an emotional reaction by treating each blog post like its own landing page. Tell a rich multimedia story with [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/images-storytelling-avada/\">How to Effectively Use Images for Better Storytelling With Avada</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Tom Ewer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:11765:\"<p>You invest a lot of time creating great content for your blog, so don’t lose the reader&#8217;s interest by publishing content with thoughtlessly scattered images (or even worse, none at all!).</p>\n<p><span id=\"more-398402\"></span></p>\n<p>Capture your readers’ attention and elicit an emotional reaction by treating each blog post like its own landing page. Tell a rich multimedia story with your text and images, and you&#8217;ll put your content head and shoulders over the alternatives.</p>\n<p>Are you ready to turn your dreary blog posts into compelling visual stories? In this post, you’ll learn which tools to use to leverage powerful images on your <a href=\"http://theme-fusion.com/avada/\" target=\"_blank\">Avada</a> blog.</p>\n<h2>What Makes a Blog Post Engaging?</h2>\n<p>Blog posts don’t have to be plain text with images dropped in ad hoc. In fact, there&#8217;s really no excuse for that in our age of audiovisual interaction.</p>\n<p>Engaging blog posts tell a story by using a variety of text and image formats to lead the eye from one section to the next, keeping the reader engaged and curious to see what new information is just around the corner.</p>\n<p>We’re not making this up, either. Combining photos with text is <a href=\"http://blog.hubspot.com/marketing/images-in-blog-posts-tips\" target=\"_blank\">proven to increase engagement</a>.</p>\n<p>Now let&#8217;s explore three key ways in which you can use images to add color and depth to your blog posts, and ultimately tell a more captivating story. Each of the following techniques are based on using Avada’s <a href=\"http://theme-fusion.com/avada/fusion-builder-2/\" target=\"_blank\">Builder</a> to write your blog posts.</p>\n<h2>Keep the Reader Engaged With Varied Image Placements</h2>\n<p>When it comes to adding photos, many people simply ‘Add Media’, take the default settings, and move on with their blog post.</p>\n<p>The first step to improve your use of images is to take advantage of basic image placement variations – floating left or right, or hanging out in the center. It’s best to mix up these placements keep the reader’s eye flowing through the page. When everything looks the same, the brain tends to wander.</p>\n<p>You have a few options to make this happen.</p>\n<h3>WordPress ‘Align Left’, ‘Align Right’, and ‘Center’</h3>\n<p>When you insert an image into the page, you have the option to choose how it interacts with the rest of your content.</p>\n<p>Depending on whether you’d like the image to act as an aside to the content, or interrupt the flow of text with its own message, you can align it left or right within the text, or center it to give it special focus.</p>\n<figure><img src=\"https://theme-fusion.com/wp-content/uploads/2016/02/wordpress-image-alignment.jpg\" alt=\"wordpress-image-alignment\" width=\"633\" height=\"174\" class=\"aligncenter size-full wp-image-405676\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/wordpress-image-alignment.jpg 633w, https://theme-fusion.com/wp-content/uploads/2016/02/wordpress-image-alignment-300x82.jpg 300w\" sizes=\"(max-width: 633px) 100vw, 633px\" /></figure>\n<h3>Builder Columns</h3>\n<p>Let’s say you want your image centered with text on both sides. Is that possible? Not within the normal WordPress scope, but with Avada, of course!</p>\n<p>The trick is to be creative with your image placement and use Builder’s columns to take granular control of your images and ensure they display exactly how you intend them to.</p>\n<figure><img class=\"aligncenter size-full wp-image-398406\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/avada-image-placement.png\" alt=\"Avada image placement in columns\" width=\"838\" height=\"498\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/avada-image-placement.png 838w, https://theme-fusion.com/wp-content/uploads/2016/02/avada-image-placement-300x178.png 300w\" sizes=\"(max-width: 838px) 100vw, 838px\" /></figure>\n<h2>Capture Attention With Full-Width Image Backgrounds</h2>\n<p>Occasionally you’ll find yourself with a certain quote or standout piece of text, or some other content that really needs to set itself apart from the crowd.</p>\n<p>You can accomplish this visually by giving it its very own background image or color, right within the post. Again, within the normal confines of WordPress this would be difficult to achieve, but using Avada’s Builder makes it easy.</p>\n<p>So get creative. Make use of the parallax background options to animate your story even further! (WPMU DEV has a great post about <a href=\"https://premium.wpmudev.org/blog/long-live-parallax/\" target=\"_blank\">how to use parallax to tell a story</a>.)</p>\n<p>If you feel that is taking things a little too far, it’s easy to reference our <a href=\"http://theme-fusion.com/avada/one-page-parallax/\" target=\"_blank\">One Page Parallax Demo</a> for subtle touches that make your page feel that much more visually interesting. Images subtly fade in, buttons bounce; the world is your oyster here.</p>\n<p>Here are a couple of simple examples for how to use backgrounds to make your text pop.</p>\n<h3>Dark Text on a Light Background</h3>\n<figure><img class=\"aligncenter size-full wp-image-398408\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-light.png\" alt=\"Example of light background with dark text\" width=\"767\" height=\"243\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-light.png 767w, https://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-light-300x95.png 300w\" sizes=\"(max-width: 767px) 100vw, 767px\" /></figure>\n<h3>Light Text on a Dark Background</h3>\n<figure><img class=\"aligncenter size-full wp-image-398410\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-dark.png\" alt=\"Example of dark background with light text\" width=\"767\" height=\"209\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-dark.png 767w, https://theme-fusion.com/wp-content/uploads/2016/02/avada-text-backgrounds-dark-300x82.png 300w\" sizes=\"(max-width: 767px) 100vw, 767px\" /></figure>\n<h2>Summarize Data With On-Page Slides and Presentations</h2>\n<p>In some cases, you may find yourself wanting to create an actual multimedia presentation within your blog post.</p>\n<p>Instead of relying on third party services like SlideShare, you can build your own slides and presentations right within Builder. There are two choices for this:</p>\n<ol>\n<li><strong>Sliders</strong> are exactly how they sound. Images show one at a time, much like a Power Point presentation would.</li>\n<li><strong>Image carousels</strong> show up like a gallery, but when clicked, focuses on one image at a time in a modal window, where the user can then slide through each image at their own pace.</li>\n</ol>\n<p>Here are three scenarios where these types of features might be useful.</p>\n<h3>Slides That Match Video and/or Audio</h3>\n<p>Perhaps you’re posting a video of a speech you made, but you’d also like to include some of the slide references made within that presentation.</p>\n<p>Simply save your slides as images, and use them in Builder’s Slider. Pair your slider with a video of your presentation, and you have a really great way for your users to follow your presentation in real time!</p>\n<figure><img class=\"aligncenter size-full wp-image-398420\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/video-with-slider.png\" alt=\"Video with slider, side by side in columns\" width=\"906\" height=\"231\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/video-with-slider.png 906w, https://theme-fusion.com/wp-content/uploads/2016/02/video-with-slider-300x76.png 300w\" sizes=\"(max-width: 906px) 100vw, 906px\" /></figure>\n<p>You can see how people employ this technique, in examples like <a href=\"http://www.zentation.com/viewer2/webcast/3Z7TvUc238/Enchantment#.Vr2X7VMrJE4\" target=\"_blank\">this presentation</a> by Guy Kawasaki. (We bet you can make it look even better with Avada.)</p>\n<figure><img class=\"aligncenter size-large wp-image-398414\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/video-with-presentation-1024x415.png\" alt=\"Video with slider presentation\" width=\"1024\" height=\"415\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/video-with-presentation-1024x415.png 1024w, https://theme-fusion.com/wp-content/uploads/2016/02/video-with-presentation-300x121.png 300w, https://theme-fusion.com/wp-content/uploads/2016/02/video-with-presentation.png 1077w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n<h3>Information Overviews</h3>\n<p>Informative slides don’t need to be paired with associated video or audio! You can include easy-to-read slides to help summarize your post. This would be particularly useful for making tutorial posts more accessible, or for creating a quick guide related to what content the user will find in your post.</p>\n<p>Treat your slider like presentation slides and use the rest of your content to discuss it – like you would in any presentation. You can be inspired by the numerous examples of how to summarize big concepts in slides on LinkedIn&#8217;s <a href=\"http://slideshare.net\" target=\"_blank\">SlideShare</a>:</p>\n<figure><img class=\"aligncenter size-full wp-image-398417\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/slider-data-example.png\" alt=\"HubSpot slider example\" width=\"644\" height=\"551\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/slider-data-example.png 644w, https://theme-fusion.com/wp-content/uploads/2016/02/slider-data-example-300x257.png 300w\" sizes=\"(max-width: 644px) 100vw, 644px\" /></figure>\n<h3>Show Off a Range of Images</h3>\n<p>Sliders and image carousels work well to display a lot of visual information without hogging the entire page with a load of images.</p>\n<p>Whether you’re trying to show multiple examples of one idea, or show the progression of one image to the next, it can be useful to keep images all together in one related place.</p>\n<p>This technique is especially useful for:</p>\n<div class=\"shortcode-list\">\n<ul>\n<li>Posts referencing portfolio work</li>\n<li>Visually displaying progression, such as Before/After examples</li>\n<li>Showing lots of similar concepts together (best with Image Carousels)</li>\n</ul>\n</div>\n<figure><img class=\"aligncenter size-large wp-image-398418\" src=\"http://theme-fusion.com/wp-content/uploads/2016/02/avada-slider-images-1024x450.png\" alt=\"Avada slider demo\" width=\"1024\" height=\"450\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/02/avada-slider-images-1024x450.png 1024w, https://theme-fusion.com/wp-content/uploads/2016/02/avada-slider-images-300x132.png 300w, https://theme-fusion.com/wp-content/uploads/2016/02/avada-slider-images.png 1261w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n<h2>Conclusion</h2>\n<p>You may be losing reader engagement on poorly designed blog posts, but with Builder it’s easy to take the content you’ve worked so hard on and compliment it with multimedia interaction to match.</p>\n<p>Take the extra few minutes to create immersive experiences for your readers. Fine-tune how your images are displayed, take advantage of full width parallax backgrounds, or even include native slideshows.</p>\n<p>Do you use the Builder in your blog posts? How effective do you find these techniques to be when applied your (no longer) regular blog? Tell us how you keep readers engaged in the comments section below!</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/images-storytelling-avada/\">How to Effectively Use Images for Better Storytelling With Avada</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"http://theme-fusion.com/images-storytelling-avada/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:60:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"Avada Customer Spotlight: Mass Impressions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"http://theme-fusion.com/avada-customer-spotlight-mass-impressions-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"http://theme-fusion.com/avada-customer-spotlight-mass-impressions-2/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 24 May 2016 13:50:27 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:7:{i:0;a:5:{s:4:\"data\";s:5:\"Avada\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:18:\"Customer Spotlight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:16:\"Mass Impressions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:12:\"Sam Isbister\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:9:\"spotlight\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=403599\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:640:\"<p>Mass Impressions is a web design agency that specializes in web and graphic design, WordPress development, SEO, branding and on-going WordPress support. They pride themselves on co-creating web collateral with their clients and, in fact, place heavy emphasis on empowering clients through the technologies they use, with one eye always on future development. The Mass Impressions [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-mass-impressions-2/\">Avada Customer Spotlight: Mass Impressions</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"ThemeFusion Staff\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:1461:\"<p><a href=\"http://massimpressions.com/\" target=\"_blank\">Mass Impressions</a> is a web design agency that specializes in web and graphic design, WordPress development, SEO, branding and on-going WordPress support. They pride themselves on co-creating web collateral with their clients and, in fact, place heavy emphasis on empowering clients through the technologies they use, with one eye always on future development.</p>\n<p><span id=\"more-403599\"></span></p>\n<p>The Mass Impressions team heavily banks on <a href=\"http://themeforest.net/item/avada-responsive-multipurpose-theme/2833226?ref=ThemeFusion\" target=\"_blank\">Avada</a> for its web design solutions, have endorsed it publicly and started using it exclusively for all their clients. As part of our ongoing customer spotlight series, we had the chance to catch up with Sam Isbister, their Managing Director, and understand more about their business.</p>\n<p>Let&#8217;s meet Sam!</p>\n<div style=\"clear: both;\"></div><div class=\"separator\" style=\"margin-top: 40px;margin-bottom: 40px;\"></div>\n<a href=\" http://avada.theme-fusion.com/mass-impressions-customer-spotlight/ \" class=\"short-btn  large square \"  target=\"_blank\">   View The Customer Spotlight </a>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/avada-customer-spotlight-mass-impressions-2/\">Avada Customer Spotlight: Mass Impressions</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"http://theme-fusion.com/avada-customer-spotlight-mass-impressions-2/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"The 3 Most Important Page Layouts (And When to Use Them)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"http://theme-fusion.com/the-most-important-page-layouts/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"http://theme-fusion.com/the-most-important-page-layouts/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 17 May 2016 19:17:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:15:\"Beginners Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:6:\"Design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:6:\"design\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:12:\"page layouts\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"http://theme-fusion.com/?p=397583\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:599:\"<p>Designing effective page layouts is important for higher reader engagement and conversions, but most people don’t understand how or when to use the right type of layout for their content. By learning about a few different patterns that readers on the web follow, you can create layouts that fit these patterns, so they are more likely [&#8230;]</p>\n<p>The post <a rel=\"nofollow\" href=\"http://theme-fusion.com/the-most-important-page-layouts/\">The 3 Most Important Page Layouts (And When to Use Them)</a> appeared first on <a rel=\"nofollow\" href=\"http://theme-fusion.com\">Theme Fusion</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Tom Ewer\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13369:\"<p>Designing effective page layouts is important for higher reader engagement and conversions, but most people don’t understand how or when to use the right type of layout for their content.</p>\n<p><span id=\"more-397583\"></span></p>\n<p>By learning about a few different patterns that readers on the web follow, you can create layouts that fit these patterns, so they are more likely to be read and acted upon.</p>\n<p>In this article we will take a look at studies performed by user experience experts to determine how reader patterns work together with the most common types of web pages to create effective page layouts.</p>\n<h2>What Constitutes a Page Layout?</h2>\n<p>Quite simply, page layout is the order and sizing of elements on a webpage.</p>\n<p>While you can apply all of these techniques to the headers, footers and sidebars, in this article we’re going to focus on the text, media, and clickable actions unique to the page(s) you are creating.</p>\n<p>Each of the following sections focuses on a typical &#8216;type&#8217; of web content, then explains how to layout that content to create an effective user experience.</p>\n<h2>Layout 1: The Gutenburg Diagram for Plain Text Pages</h2>\n<p>Before graduating to more complex layouts, it’s good to start with the basic concept of the Gutenburg Diagram.</p>\n<p>If you’re working on a page that must consist of plain text columns (for example: long-winded documentation, reports, or privacy statements), this layout is for you. It is one of the least addressed layouts, but does call for your consideration.</p>\n<p>The main idea is that attention begins strong in the upper left hand corner, and is drawn down to a final stopping point in the lower right hand corner.</p>\n<p>You can visualize this as follows:</p>\n<figure><img class=\"aligncenter size-full wp-image-397597\" src=\"http://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram.jpg\" alt=\"Gutenburg Diagram graphic\" width=\"640\" height=\"640\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram.jpg 640w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram-250x250.jpg 250w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram-300x300.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram-44x44.jpg 44w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-gutenburg-diagram-140x140.jpg 140w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></figure>\n<p>You won’t usually find yourself working on pages like this, but understanding how this theory applies will improve your ability to write better content and design more complex layouts.</p>\n<p>For more technical details, check out <em><a href=\"https://books.google.de/books?id=l0QPECGQySYC&amp;pg=PA118&amp;lpg=PA118&amp;dq=gutenberg+diagram&amp;source=bl&amp;ots=_O181fucJr&amp;sig=ucFZVXznXfysCJZu8lTPIzqW86c&amp;hl=en&amp;sa=X&amp;ved=0ahUKEwiryYf6j6zKAhVBRBoKHQ25DBwQ6AEIXTAR#v=onepage&amp;q&amp;f=false\" target=\"_blank\">Universal Principles of Design</a></em> and <em><a href=\"http://3.7designs.co/blog/2009/01/the-gutenburg-diagram-in-design/\" target=\"_blank\">The Gutenburg Diagram in Design</a></em>.</p>\n<h3>How to Apply the Gutenburg Diagram</h3>\n<p>Using the Gutenburg Diagram is simple – you must write your content appropriately.</p>\n<div class=\"shortcode-list\">\n<ol>\n<li><strong>For single column pages:</strong> Begin and end the text with the most important pieces of information.</li>\n<li><strong>For multiple column pages:</strong> Ensure that the top left and bottom right columns contain the most relevant information for the page.</li>\n</ol>\n</div>\n<p>Truly plain text pages without any headings are rare, but if you find yourself designing one, above are the strategies you should use. When possible, we recommend using headers and tying your content into Layout 3 below.</p>\n<p>Regardless, the design theory that the reader’s eye naturally travels from top left and looks for an action point on the bottom right goes far beyond plain text, as you’re about to see with the following layouts.</p>\n<h2>Layout 2: Z Pattern for Content Groups With a Variety of Media</h2>\n<p>Let’s say you’re building a homepage, or perhaps a landing page for your most recent product. These types of pages usually have lots of big images, videos, and strong typography, while leaving out large bodies of smaller text.</p>\n<p>In these situations, create your design using the <a href=\"https://watsonsdesign.wordpress.com/2015/04/17/the-z-pattern/\" target=\"_blank\">Z pattern</a>.</p>\n<p>The Z pattern is an extension of the Gutenburg Diagram and how it applies to readers scanning a web page when you’re offering more than plain text.</p>\n<p>You can see how similar the concept is:</p>\n<figure><img class=\"aligncenter size-full wp-image-397598\" src=\"http://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern.jpg\" alt=\"Z Pattern diagram\" width=\"640\" height=\"640\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern.jpg 640w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern-250x250.jpg 250w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern-300x300.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern-44x44.jpg 44w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-z-pattern-140x140.jpg 140w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></figure>\n<p>Essentially, since there is more to take in on the page, the reader has a tendency to do a full scan in a Z shape pattern before finally reaching the lower right corner. It fits right on top of the Gutenburg Diagram, with the strongest points being the top left and lower right corners.</p>\n<p>Here&#8217;s how it comes together in practical terms:</p>\n<div class=\"shortcode-list\">\n<ol>\n<li>The first point usually establishes the branding and context for the page.</li>\n<li>The second and third points are supportive information that will be quickly scanned.</li>\n<li>The fourth and final point is the strongest for action – what do you want the reader to do now that they’ve taken everything in?</li>\n</ol>\n</div>\n<p>For an example, check out how we’ve employed this tactic in our own home page.</p>\n<figure><img class=\"aligncenter size-large wp-image-397588\" src=\"http://theme-fusion.com/wp-content/uploads/2016/01/theme-fusion-z-layout-1024x563.jpg\" alt=\"Theme Fusion: Z layout graphic\" width=\"1024\" height=\"563\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/01/theme-fusion-z-layout-1024x563.jpg 1024w, https://theme-fusion.com/wp-content/uploads/2016/01/theme-fusion-z-layout-300x165.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/01/theme-fusion-z-layout.jpg 1206w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n<p>You can manipulate the Z pattern by creating an alternative visual hierarchy with strong graphics, though this is not recommended as it can create <a href=\"http://www.pfeifferreport.com/v2/essays/understanding-user-experience-friction/\" target=\"_blank\">user experience friction</a>.</p>\n<p>If you’re really into design theory and want to learn more, we recommend reading <em><a href=\"http://www.creativebloq.com/ux/how-human-eye-reads-website-111413463\" target=\"_blank\">How the Human Eye Reads a Website</a></em> and <em><a href=\"http://webdesign.tutsplus.com/articles/understanding-the-z-layout-in-web-design--webdesign-28\" target=\"_blank\">Understanding the Z Layout in Web Design</a></em>.</p>\n<h3>How to Implement the Z Pattern</h3>\n<p>Implementing the Z pattern is a little more complicated than writing your content in a certain way. You’ll want to plan out your content’s layout before trying to build it on your website.</p>\n<p>This is called wire framing, and it’s a lot easier than you think! We recommend sketching out your ideas first. Here are a few resources to get you started:</p>\n<div class=\"shortcode-list\">\n<ul>\n<li><a href=\"http://blog.darwinapps.com/post/46603621764/everyone-should-learn-to-wireframe-start-with-pen\" target=\"_blank\">Learn to to wireframe with pen and paper</a></li>\n<li><a href=\"http://uxmovement.com/wireframes/why-its-important-to-sketch-before-you-wireframe/\" target=\"_blank\">Sketching for wireframes</a></li>\n<li><a href=\"http://www.uxbooth.com/articles/tools-for-sketching-user-experiences/\" target=\"_blank\">Tools for sketching user experiences</a></li>\n<li><a href=\"https://signalvnoise.com/posts/1061-why-we-skip-photoshop\" target=\"_blank\">Why you don’t need Photoshop</a></li>\n</ul>\n</div>\n<p>Once you’ve sketched out an effective layout, it&#8217;s time to implement it on your website, which is incredibly easy to do with <a href=\"http://theme-fusion.com/support/documentation/avada-documentation/#page-item-269354\">Avada’s Page Builder</a>. You can go from concept to a completed page in minutes!</p>\n<h2>Layout 3: F Pattern for Text-Heavy Pages With a Strong Hierarchy</h2>\n<p>Your most typical scenario for the <a href=\"https://www.nngroup.com/articles/f-shaped-pattern-reading-web-content/\" target=\"_blank\">F pattern</a> will be blog posts and articles.</p>\n<p>A strong hierarchy is created for the F pattern when you use headings to split up the page. This is compared to Layout 1, which relates to lots of text without many headings.</p>\n<p>Due to the nature of the content (lots of text), the reader’s attention is a little bit different here. You can see how it changes with the following graphic:</p>\n<figure><img class=\"aligncenter size-full wp-image-397596\" src=\"http://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern.jpg\" alt=\"F Pattern diagram\" width=\"640\" height=\"640\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern.jpg 640w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern-250x250.jpg 250w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern-300x300.jpg 300w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern-44x44.jpg 44w, https://theme-fusion.com/wp-content/uploads/2016/01/graphic-f-pattern-140x140.jpg 140w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></figure>\n<p>Even noting the differences, this pattern still borrows from some of the ideas in the Gutenburg Diagram. Particularly, that readers will always begin in the upper left hand corner of the page.</p>\n<p>A few of the overarching principles to keep in mind:</p>\n<div class=\"shortcode-list\">\n<ul>\n<li>Readers scan</li>\n<li>They must be hooked in at the very beginning with the most important information</li>\n</ul>\n</div>\n<p>The F pattern benefits greatly by adding imagery into the page. Images throughout the page help maintain attention by moving the eye through the page, much like using large and bolded text headings.</p>\n<p>It’s easiest to understand how the F pattern works by using a hypothetical heat map. Red is where the user is likely to pay attention to, while purple is where readers will spend the least amount of time as they scan through the page.</p>\n<figure><img class=\"aligncenter size-full wp-image-397585\" src=\"http://theme-fusion.com/wp-content/uploads/2016/01/f-pattern-heatmap.jpg\" alt=\"F pattern heatmap\" width=\"742\" height=\"482\" srcset=\"https://theme-fusion.com/wp-content/uploads/2016/01/f-pattern-heatmap.jpg 742w, https://theme-fusion.com/wp-content/uploads/2016/01/f-pattern-heatmap-300x195.jpg 300w\" sizes=\"(max-width: 742px) 100vw, 742px\" /></figure>\n<p>For further education, read <em><a href=\"http://webdesign.tutsplus.com/articles/understanding-the-f-layout-in-web-design--webdesign-687\" target=\"_blank\">Understanding the F Layout in Web Design</a></em>.</p>\n<h3>How to Implement the F Pattern</h3>\n<p>You can see from the example above that headings build a structure for the reader to scan through.</p>\n<p>Use effective headings to build a virtual outline to help the reader take in the most important ideas within your content. Once a reader knows that your content has what they are looking for, they’re much more likely to slow down and pay attention.</p>\n<p>If you need another example, try skimming through this article reading only the headings! We use this principle with every blog post we write.</p>\n<p>Not sure how to create outlines? Here’s a quick resource to <a href=\"http://writing2.richmond.edu/writing/wweb/outline.html\" target=\"_blank\">get you started</a>.</p>\n<h2>Conclusion</h2>\n<p>Building an effective page layout depends on what kind of content you are dealing with, and most people do not know how to recognize the reader patterns on which to build page layouts.</p>\n<p>By understanding the type of content you are working with, and how to pair it with common reader patterns, you can intentionally direct attention to the most important elements on your page by using the principles for each pattern.</p>\n<p>How will you use this information to create more effective layouts for your website? 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